15th CONVOCATION HELD AT MUDRA INSTITUTE OF COMMUNICATIONS AHMEDABAD (MICA)

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(Free-Press-Release.com) April 1, 2010 -- The fifteenth batch of the Post Graduate Diploma in Management (Communications) of Mudra Institute of Communications, Ahmedabad (MICA) convocated on Wednesday, 31st March, 2010. A total of 117 students received their diplomas on this occasion.

The programme was kick-started with Mr. Madhukar Kamath, Chairperson - Mudra Foundation Society, declaring the convocation open. This was followed by the lighting of the convocation lamp by the Chief Guest, Mr. Prasoon Joshi.

Prasoon Joshi is the Executive Chairman & Regional Executive Creative Director - McCann World Group. Apart from being a highly awarded advertising professional, he is also a highly rewarded film lyricist, poet and author. With More than 400 Awards including Lions at Cannes and accolades at other International awards shows, he also has vast experience of judging many prestigious award shows and being the Chairman of Jury at Cannes in 2009.

Prasoon whose contribution in the Advertising and Literary world has been inspiring for individuals and society gave his Success Mantra to the Graduating MICAns. Talking about the key to his success, he said, "Do not let the child in you die. A voice which is childlike is the one which makes the difference, because it doesn't know the boundaries. It is innovative."

Joshi said that often the mind becomes preoccupied with what has been taught and learnt."But at times it is important not to know and look at things afresh," he said. He said that one does not get an idea but it is the idea that chooses us and anybody who wants to improve his creativity needs to be receptive and open to new ideas. Guiding the students about what they will face in the world outside the campus, he said that the 'digital euphoria' scares a lot of people and told them not be afraid of the digital world but beat it by understanding human emotion through participation. He added “Surviving the institute is difficult. Surviving the outer world is much easy. Just be yourself.”

MICA Director Prof Ashok Ranchhod announced that the institute is all set to focus more on research and increase the faculty strength. He also spoke about the institute’s partnerships & strategic alliances with several others in India and abroad in areas of films, health, rural and development communications.

Mudra Foundation Society Chairperson Madhukar Kamath released the MICA year book while MICA Governing Council chairperson Gerson Da Cunha released the MICA Communications Review. The evening culminated with a gala dinner, tearful celebrations and bonhomie amongst the graduating MICAns.

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