1CCU PR Announces Strategic Partnership With Apparel by HUMAN INTONATION for Brand Visibility, Distribution & Optimum Exposure for their New 2010 Apparel Brand Launch

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) December 18, 2009 -- NEW YORK, N.Y., and LONDON – HONG KONG December 18, 2009 – The firm was initially brought on-board to increase HUMAN INTONATION’S visibility, expand their consumer reach and optimize brand exposure to a broader business audience. 1CCU PR will meet these objectives through a comprehensive PR program that engages customers, drives thought leadership, and focuses on influential analysts and media.

1 Creative Concept Unlimited, Inc. (1CCU PR) is a full service public relations and image branding firm experienced in the fashion, corporate and entertainment industry, enhancing and expanding the careers of our clients. Their clients benefit from our hands-on approach to image branding and the competitive edge of the public relations world. Through individual consulting with Apparel by HUMAN INTONATION, they will focus on developing a marketing campaign that will lead to the success and positive recognition of their brand image.

As a highly respected professional in the Marketing and Event management industry and a member of The Entertainment Publicists Professional Society (EPPS), 1CCU PR have designed and executed numerous successful marketing campaigns through creative and imaginative methods to help their clients gain the exposure and reach to their desired audience. Through a unique design and strategic public relations campaign HUMAN INTONATION they will ensure the consistency of the campaign with the artist visual and goals. Some of the main elements to the 2010 campaign strategies are to initiate a number of high profile events that will showcase the artist/client that includes in-store appearances, book signings, and awards after parties, listening parties, press conferences, and charity fundraisers.

Human Intonation is a premium, unisex apparel brand dedicated to raising social awareness and funding for today’s pertinent social & human rights issues using the creative element of fashion. Through each purchase, our brand seeks to encourage members of the community to make a contribution to a number of social & human rights issues that do not always receive on-going media attention such as volunteer efforts to truly re-build the Gulf Coast following Hurricane Katrina, the effort to continue education for children most affected by the war in Darfur, and programs catering to youth & minority HIV/AIDS prevention.
Human Intonation is inspired by the 2006 KATRINA IS STILL HERE: Hands on New Orleans T-shirt Fundraiser based on Verneda White’s personal family experience with the devastation that the aftermath of Hurricane Katrina left on the people of New Orleans, LA and the Gulf Coast of the United States in 2005. The Fundraiser focused on creating uniquely designed, hand-painted t-shirts by Verneda White & Evina Scott to encourage members of the

Community to give a sizeable donation of $50 or more to non-profit, Hands on New Orleans (www.handsonneworleans.org). Since then, Verneda White has worked to establish relationships with additional non-profits in order to bring the vision of Human Intonation to an expanded number of social and human rights issues ------ but it does not stop there.

In addition to each item in the product line giving 15% of the proceeds to one of our non-profit partners, all black and white items are made of 100% organic cotton. Apparel by Human Intonation ultimately seeks to be made entirely from 100% organic cotton and environmentally friendly materials that are ethically sourced. All of our garments are designed and made from scratch in the USA by Verneda White and team.

With this new partnership Apparel by HUMAN INTONATION will lead the Apparel industry in the Philanthropic, High End apparel industry with the introduction of their New Luxury Couture Apparel Line with a Limited Edition and make a huge impact in the Fashion industry with their new 2010 Campaign “Let’s Talk About It” (Sparking the Conversation the Changes Lives). This union uniquely creative extension of our base brand adds an element of luxury and style and brings our message to the forefront in a bold and modern way. Fashion has never been so philanthropic.