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AgedLeadStore.com Acquires 1.2 Million Auto Insurance Leads for 2012
AgedLeadStore.com Acquires 1.2 Million Auto Insurance Leads for 2012
January 11, 2012 Employment/Careers news in new york city,New York, United States of America
Troy Wilson, CEO of Next Wave Marketing, reports that AgedLeadStore.com now has over one million instant, on-demand aged leads available to agencies that sell auto insurance.
FOR IMMEDIATE RELEASE
new york city,
New York,
United States of America
(Free-Press-Release.com) January 11, 2012 --
FOR IMMEDIATE RELEASE
Irvine, CA - January 11, 2012
Troy Wilson, CEO of Next Wave Marketing, reports that AgedLeadStore.com now has over one million instant, on-demand aged leads available to agencies that sell auto insurance.
"I am flushed with auto insurance leads," states Wilson. "It's already trending to be one of my biggest aged lead inventories of 2012."
Aged leads are the result of targeted online marketing campaigns. These campaigns attract thousands of customers every day that are actively seeking to buy a specific financial services product, in this case auto insurance leads.
In this challenging economy, car insurance marketing and sales teams have expressed frustration at the cost of fresh or real time leads. Real time leads can cost $25 or more per lead, and the conversion rate is a dismal one percent. This is partially true because busy sales teams often drop the ball on lead follow up and nurturing - and sometimes even on initial contact with leads.
Purchasing aged leads gives the sales and marketing teams a chance to establish initial contact protocols and solid follow-up plans, while affording them the safety of a learning curve at very little cost to the agency.
How much less expensive are older leads? AgedLeadStore.com charges only $2.00 to $3.00 per lead for leads that are only a few days old. That's twelve percent of what a sales team would have paid for the real time lead only 96 hours earlier. The older the lead grows, the less it costs.
Sales teams typically handle aged leads by sending them a simple email asking them if they are still interested in purchasing car insurance. This is often efficiently handled with an email autoresponder to immediately contact and respond to clients who request additional information.
Although email is a very efficient method for contacting older leads, Wilson states that all leads come with a full postal address, email address, and phone number, giving sales agents many different choices for initiating contact. AgedLeadStore.com also provides additional information when it is available. "We have up to 190 possible fields of information, with any given vendor usually supplying 20 to 50 of these fields," states Wilson.
Contact:
Troy Wilson
Next Wave Marketing
1-888-238-9283
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