Annie Jennings Presents Media Training Tips For Book Promotion & Book Marketing

Annie Jennings PR showcases training tips for book marketing so book authors can excel in their publicity efforts. Find out media training strategies such as how to be socially relevant and what to sa

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) July 26, 2010 --Ready to market your book?

Want to get publicity for your book or your business?

The advantage of receiving media training will teach you the skills you need to market your book and promote your book with ease. You’ll be relaxed and in the know by getting media training before you get started on your book promotion.

With your book promotion and publicity, you’ll be getting booked on radio stations and on TV shows. You will be the quoted book author or expert in newspapers and magazines and you will need to be prepared.

For example, the Annie Jennings PR radio campaign is one of the most powerful radio campaigns in the publicity industry. However, to get booked on these excellent shows, you MUST know how to deliver an outstanding interview.

Experts and book authors should always be prepared to do an excellent job for the show. This is important because keep in mind that ratings support the station and interviews drive ratings and if the ratings are good the stations does great.

Radio stations want great guests, timely topics and engaging talented guests who can TALK about the issues important to the listening audience.

NO PROBLEM!

Annie Jennings PR understands the strategy to deliver the desired outcome for the station and the listeners. The Annie Jennings Media Training team teaches authors and experts how to not only share your passion, message and experience with your listeners but to also promote yourself, your website and your book to the listeners.

So, ENJOY the process and get ready for a GREAT RIDE. Getting booked on radio shows, on TV and in other media allows you to experience your mission in motion. So get out there into world via radio, reaching millions, changing lives and empowering others.

MEDIA TRAINING FOR BOOK PROMOTION - KNOW CURRENT EVENTS:

In some cases hosts have their own agendas and style. In addition to being ready to discuss your book, you must be prepared for current event commentary and have your segue phrases at hand to lead the host back to your message.

MEDIA TRAINING FOR BOOK PROMOTION - FOLLOW THE NEWS WEBSITES: Be sure to review CNN.com, MSNBC.com, MSN.com and any other news site before the interview for breaking news you should know about given your credentials and topic. You don’t want to be surprised with a breaking news tie-in – you want to be prepared.

MEDIA TRAINING - EXPECT DEBATE:

Debate, conversation drives listeners to the edge of their seat. No need to get angry, hostile or take debate personally. Be polite (after all radio is also entertainment), but make your intelligent points. Have any expected controversial commentary from either the host or a caller pre-written on index cards. No need to get flustered. You are prepared and professional. Just make your intelligent points and you will be fine. You can also add buffer comments as “although you make an important point and I value your opinion, I strongly feel . . . . (And go into your comments). Remember, GRACE under pressure.

MEDIA TRAINING - DON’T DO THIS: Never say “I have no idea” as an answer or “I just read it somewhere” when asked for the source of a statistic.

MEDIA TRAINING - SOURCE FOR STATS AVAILABLE: Always have the sources of any facts and statistics at your fingertips. Never make a representation where you do not have the source available.

MEDIA TRAINING - KNOW WHY YOU WROTE YOUR BOOK: Have a fantastic answer to the question “why did you write your book?” Here is a sample of what you might prepare for yourself: As a professional who has counseled teens for over 15 years, I realized that a simple set of rules for teens should help teens make great choices for themselves. I compiled the most powerful tips in my new book “TEENS RULE” that shares the MUST KNOWS of being a productive, amazing teens.

For more media training tips go to http://www.anniejenningspr.com

For book promotion tips go to http://www.anniejenningsbookpromotion.com

For book publicity strategy go to http://www.anniejenningspublicity.com

Annie Jennings PR is a National Media Strategist providing book promotion, radio interviews, radio campaigns publicity, branding and marketing and media packaging and development strategies to experts, analysts, businesses, corporations and individuals including book authors.

More information can be found online at http://www.anniejenningspr.com

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