Best Brazilian Blowout in Los Angeles! LA gals, kiss your frizz goodbye!

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) October 12, 2009 --

1 2

Best Brazilian Blowout in Los Angeles! LA gals, kiss your frizz goodbye!

Welcome visit Our WebSite:

http://www.jordanalorraine.com

Brazilian Blowout keratin hair treatment is taking Hollywood and the world by storm. Jordana Lorraine tames curls and frizz like the ringmaster of the crazy-hair circus! If you have curly or frizzy hair, chances are you've heard of it. The answer to hair woes for Nicole Richie, Halle Berry, Lindsay Lohan and Ashley Tisdale can be the answer to yours as well! But there are many stylists out there...and many competing products. Some salons have been known to falsely advertise "Brazilian Blowout" when they are actually using something else, then you don't even know what you're getting. Some products contain much harsher chemicals than others, while some stylists claim their product is "chemical-free."

Product Quality/Ingredient Safety: In all smoothing treatments, keratin is used to strengthen the hair. A variety of botanical extracts are usually used to smooth the cuticle and add shine. But what makes it last an average of 3 months? Some keratin treatments contain formaldehyde, in varying concentrations. Some contain alternative ingredients which are in the same chemical family but cause irritation in fewer instances. A few have found other ingredients to perform the bonding function. As Jordana says on her website, "Some stylists would have you believe these treatments are chemical-free and all-natural. Let’s face it: if they were made of rainbows and butterflies, they wouldn’t last beyond a few shampoos. However, the chemicals are gentle and semi-permanent because they lay on the outside of the hair instead of penetrating and changing its structure." In any case, they should be performed in a well-ventilated area as there are some fumes released during the process.

Just as with hair color, the service and application are at least as important as the product quality. One might even say, more so.

This is a big step, and you need to place your locks in trustworthy hands.

Education: Jordana Lorraine tried Brazilian Blowout for herself first, having it done by the creator of the treatment, Mauricio Ribeiro. Upon confirming how much she loved it (the next day), she enrolled to train at the original Brazilian Blowout Academy, which included a seminar, demonstration and hands-on workshop. This level of training has been discontinued as of early 2009! In fact, training is now available by video, so it's important to know when and how a stylist was trained. Jordana was also fortunate enough to have a rare one-on-one session with Mauricio in which they performed the service on a client together.

Experience: Always looking for what's new, and what's great, Jordana performed some keratin treatment experiments. What other keratin treatment options are out there, and why one over another? Jordana and a colleague treated each others' hair with multiple treatments to determine the effects on different hair types. She found pros and cons to each, and settled on carrying two other keratin treatment options for her clients. She has performed over 150 of these services, and while she continues to use the other treatments for certain situations, she estimates 80% of them were Brazilian Blowout brand. Jordana offers a free consultation to determine in advance, what would be the best treatment for your hair; however if you don't want to go in twice, she does stock all three and can decide that day. She will even do an email consultation if you send her photos of your natural hair (photos received this way are never used for any purpose other than analysis) at jordanalorraine@gmail.com.

Salon Information: Jordana Lorraine works in a loft studio above the trendy Lorraine Colour bar in Santa Monica, CA. This loft has been outfitted with a 3-tier filtration system to cleanse and remove any fumes that may be created during your treatments. Away from the music and chatter of the salon, Jordana asks questions about your hair care regimen, chemical history and desired results. She explains the in-salon process, as well as the ways for you to best care for and prolong the results of your treatment, and answers any questions you may have for her honestly and directly.

Passion: From her first days at Vidal Sassoon Academy in Santa Monica, Jordana has focused on the details of hair color, cutting, extensions, and more recently, Brazilian Blowout and keratin treatments. She doesn't do anything without diving in to fully understand it. After struggling with her own curls and frizz for 30 years, Jordana was excited to hear about Brazilian Blowout, but of course proceeded with caution. Upon seeing, feeling and loving the results, she knew she had to pursue this new world of smooth hair. Even before celebrities started talking about it, Jordana was confident this would be the biggest craze in her career. Why? Because it actually makes your life EASIER. Most trends that she has seen (perms, chunky highlights, extensions, Japanese straighteners) require major upkeep, and some can damage the hair. Brazilian Blowout actually improves the condition of the hair, and fades away gradually so there is no obvious root screaming for maintenance. Some clients have said it has changed their lives...Jordana says she definitely agrees.

References: The testimonial page of Jordana's website, http://www.jordanalorraine.com, is loaded with women gushing about their new, soft, shiny, manageable hair. The keratin treatment before and after page links to reviews from many of the clients shown on it. Or, try Googling her and/or Brazilian Blowout in your area. You will find her map listing on Google, with more rave reviews, and several articles written by or about her. If you are in the Los Angeles area, Jordana Lorraine is the one to see for your Brazilian Blowout!

More information can be found online at http://www.jordanalorraine.com

brazilian blowout     brazilian blowout hair treatment     brazilian blowout pros and cons  brazilian blowout     Brazillian Blowdry     KERATIN TREATMENT     L.A.     LA     los angeles     Santa Monica