Bharti Airtel launches Airtel World SIM for international travelers at the onset of the travel season

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) April 26, 2010 --

Bharti Airtel, one of Asia’s leading integrated telecom service providers, announced the launch of Airtel World SIM for international travelers at the onset of the travel season. Enables outbound travelers to retain their local number – calls made on Airtel India number are forwarded on the new Airtel World SIM. It costs a fraction of international roaming and customers save upto 85 percent on international calls. Airtel World SIM also offers a single Mobile Number valid across 190 countries - international travelers spared of the inconvenience of carrying multiple SIMs for different countries. It will be initially available to Airtel customers in Delhi, followed by the rest of the country.

Announcing the launch of the service, Mr. Shireesh Joshi, Director-Marketing, Mobile Services, Bharti Airtel said, “The Airtel World SIM has been created following in-depth research and customer feedback. Over 10 million Indians travel abroad annually and they are looking for a calling product that provides them flexibility and convenience at competitive prices. The Airtel World SIM allows travellers to retain access to incoming calls on their India number, their local-SIM contacts and seamless connectivity in 190 countries. All this at tariffs that are a fraction of international roaming rates, offering savings upto 85%.”

To buy Airtel World SIM, customers can call at the toll free number 1800-102-9933 or visit www.airtel.in/worldsim

About Us:

Bharti Airtel Limited, a group company of Bharti Enterprises, is Asia’s leading integrated telecom services provider with operations in India and Sri Lanka and an aggregate of 93.8 million customers as of end of February 2009, consisting of 91.11 million mobile customers. Bharti Airtel Limited has been voted as India's most innovative company, in a survey conducted by The Wall Street Journal.

Bharti Airtel is structured into three strategic business units - Mobile services, Telemedia services and Enterprise services. The mobile business offers services in India and Sri Lanka. The Telemedia business provides broadband and telephone services in 95 cities, DTH services and has recently forayed into the IPTV services. The Enterprise business provides end-to-end telecom solutions to corporate customers and national and international long distance services to carriers. All these services are provided under the Airtel brand. Airtel’s high-speed optic fibre network currently spans over 90,205 kms covering all the major cities in the country. The company has two international landing stations in Chennai that connects two submarine cable systems - i2i to Singapore and SEA-ME-WE-4 to Europe. For more information, visit https://www.airtel.in