Columbia Jackets Promotes Reuse of Cardboard Boxes

FOR IMMEDIATE RELEASE
Los Angeles, California, United States of America (Free-Press-Release.com) January 5, 2012 -- The U.S. company apparel and footwear Columbia Sportswear has highlighted the success of an initiative to encourage their customers to reuse the cardboard boxes where they receive home delivery, which launched a month ago.

This program allows customers who buy through the store?? On line? the firm choose whether they want to send in their orders in reused cardboard boxes, one option you have opted for 60% of users.

Also, consumers who choose this type of boxes may know the number of uses which have been and the places that have been sent by entering a bar code on the website? Aboxlife.com?, And exchange experiences and photographs through spaces dedicated to this purpose in social networks Twitter and Flickr.

? We are very pleased by the positive response we have achieved with this initiative and hope shortly to adopt new packaging solutions that reduce most responsible for our waste and environmental impact?, Stressed Paul Zaengle, director of commerce "on line" at Columbia Jackets .

The company also uses bags containing 25% recycled plastic for shipments that do not need boxes, and includes instructions on them that consumers can be reused.

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