Dealership Sales and e-Marketing Directors Explain Internet 101 for the Sales Consultant to the General Manager

FOR IMMEDIATE RELEASE
Detroit, Michigan, United States of America (Free-Press-Release.com) September 22, 2011 -- NEWS RELEASE
FOR RELEASE: IMMEDIATELY
CONTACT: Maria Burkel
Dealer Communications
248-977-3493
mburkel@dealer-communications.com

DETROIT – September 22, 2011 – Anthony Bartoli, sales director at Don Brown Chevrolet, and Richard Lucy, e-marketing director, at Tim Dahle Nissan, are sharing with automotive dealers and managers their insights on Internet 101 for the sales consultant to the general manager

Bartoli and Lucy offer an in-depth look at how in an era of shiny terms and flashy products, it’s easy to get lured away from what pays the check…the sale of an automobile. Without the basics, no flashy product will have a significant impact.

What are some simple, no or low cost ways to improve the dealership’s Internet sales performance? What should dealers and manager expect and inspect to make sure that their store is maximizing opportunity? Bartoli and Lucy offer guidance to dealers and managers on:

• Internet sales fundamentals to increase sales for sales consultants.
• Internet management fundamentals that will increase opportunities at little or no cost.
• What upper management should inspect on a daily basis.

Anthony Bartoli, sales director at Don Brown Chevrolet, and Richard Lucy, e-marketing director, at Tim Dahle Nissan, have 20 years of shared Internet sales experience, nearly all spent in automotive retail. Working as sales consultants, BDC managers, and Internet managers, they understand what it’s like to be on the front line of auto sales.

Anthony Bartoli and Richard Lucy will be speaking to dealers and managers about Internet 101 for the sales consultant to the general manager at the 11th Digital Dealer® Conference & Exposition, October 5-7, at The Mirage, Las Vegas, Nevada. For more information about Anthony Bartoli, Richard Lucy and other speakers, visit: www.DigitalDealerConference.com

ABOUT DEALER COMMUNICATIONS AND THE 11TH DIGITAL DEALER CONFERENCE & EXPOSITION

The 11th Digital Dealer Conference & Exposition is the ideal learning and networking venue for dealer principals, GMs, internet sales managers, e-commerce directors, BDC managers, CRM managers, pre-owned managers, F&I managers and fixed operations managers. The conference is owned and operated by Dealer Communications, the leading multi-media information source for franchised automotive dealers and managers. Connecting with them over ten million times per year, Dealer Communications publishes the monthly print and online editions of Dealer magazine and Digital Dealer magazine. Online weekly newsletters include: Dealer; Digital Dealer; Dealer Fixed Operations; Dealer Pre-Owned; Dealer F&I, and Dealer Sales and Marketing. To see all that Dealer Communications offers, visit www.dealer-communications.com. To learn more about the 11th Digital Dealer Conference & Exposition, visit: www.DigitalDealerConference.com.

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