Decide which movie gets delivered to you next with “Reserve Now” from BIGFlix Movie Rentals

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) December 2, 2009 --

Mumbai, Wednesday, December 02nd, 2009: Now you can decide which title, be it a movie, a play, a documentary or a Hollywood television serial gets delivered to you home next. BIGFlix Movie Rentals, India’s largest movie rentals library (a part of Reliance BIG Entertainment) launches its latest feature, “Reserve Now”, that hands over the power of deciding which movie gets delivered next to its customer. The feature “Reserve Now” is unique in a way where customers can block or reserve their favourite title from the queue and get it in the next delivery cycle, which is within just one business day.

“Reserve Now” feature specifics
1. Reserve Now feature blocks the reserved title for the customer and this gets delivered in the immediate next delivery cycle
2. The feature is available for the top 10 queues in the customer's account

3. Reserve Now can be done for movies in the queue showing "Available" status
4. Reserve Now can be done any number of times in a month

Speaking on the launch of this unique feature, Pankaj Chandra, Chief Lead-Online Movie Rentals, BIGFlix.com, said, “We are extremely thrilled about our newly launched feature, “Reserve Now”, for the Movie Rentals business. This feature will allow our rental customers to block and reserve their favourite titles and get them in the next delivery cycle. With this, we go one step further of our existing queue management features by giving our customers the opportunity to watch their favourite movies whenever they desire. There is always a continuous process involved at our end to understand the consumer mindset of what he is looking for, right from registration to consumption. It is with this effort that we have been able to launch this unique feature and we will continue to introduce many more features that make the overall movie rental experience personalized and exciting.”

About BIGFlix Movie Rentals

BIGFlix.com Movie Rentals, a part of Reliance Big Entertainment, is India’s largest online and offline movie rental service, offering access to 21,000 titles. BIGFlix.com offers the biggest range of premium quality home video content spanning in 13 Indian languages across genres. BIGFlix.com currently has a vast membership base of around 80,000 customers in the country. The service offers the biggest, widest library of films and other alternate content through multiple interfaces i.e. retail stores, online home delivery service and call centre. BIGFlix.com aims to reach out to Indians of all age groups the world over, as the one entertainment hub to provide cutting-edge, world class digital content from the world of movies, TV serials, plays, documentaries and World Cinema.

BIGFlix.com currently has around 95 state-of-the-art stores in 10 cities namely, Mumbai, Delhi, Pune, Chandigarh, Hyderabad, Ahmedabad, Bangalore, Chennai, Kolkata and Indore. The stores stand in two formats viz, company owned standalone stores and shop-in-shop format with Reliance World outlets.

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