Ekta Kapoor picks ICE Student to play the lead in ‘Pavitra Rishta’

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) February 17, 2012 -- Mumbai, 18th Feb, 2012: Ekta Kapoor selected Shruti Kanwar from the Mumbai-based Institute Of Creative Excellence (ICE), to play a lead role in ‘Pavitra Rishta’, Balaji Telefilms’ popular prime-time serial on Zee TV.

Shruti, born and brought up in Jamshedpur, has been chosen by Ekta to play Archana and Manav’s daughter, Ovi. Shruti Kanwar completed her schooling from DBMS English School after which she pursued a three month full – time acting course from ICE.

Shruti said, “It feels great to be a part of the Balaji family and I take the opportunity to thank ICE to help me live my dream. It has provided me with a great inroad into such a reputable production house.”
“As we have been doing for over a decade, we are on the lookout to discover tomorrow’s big industry faces. Shruti from ICE has been among our recent finds,” says Ekta Kapoor.
“At ICE, we nurture talent. Shruti is a dynamic actor and we are proud that she is a product of our institute,” says Anurag Gupta, CEO – ICE.

About Institute Of Creative Excellence

ICE is an initiative of Balaji Telefilms, aimed at providing world class quality education to the aspirants for entire gamut of Media & Entertainment industry related courses. It covers all major specializations like Acting, Modeling, Cinematography, Direction, Editing, Production, Scriptwriting, Sound and Vfx.
At ICE, the state-of-art infrastructure coupled with competent faculties, structured curriculum & blended teaching techniques are the key facilitators in the holistic development of students. To add to that, the ICE Mumbai training facility is set amidst 13 Balaji studios where some of the most popular serials & films are shot. This provides the students with a unique opportunity to get exposure to live environment & interface with renowned industry professionals.

Students also have the flexibility of learning as per their convenience as the courses are available in 2 modes – Full time and Part time.

For any further details, please contact:
Deepika Singh
022- 40694100(B), 022- 40694129(D), 09833989240(M)
deepika.sing@gmail.com , contactdeepikapr@gmail.com

Balaji Telefilms     Ekta Kapoor     media and entertainment     media education     media training     Pavitra Rishta     selection     Shruti Kanwar