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For Lovable Companies, A New Generation of Businesses Brings A New Way to Tell A Story: Introducing Show Love

December 5, 2011 Public Relations news in Brooklyn,New York, United States of America

Incubated in Paris and Barcelona neighbourhoods known for creativity, craftsmanship and the personal touch and nurtured by the lessons of 11 years in advertising brand strategy and communications, Sho




FOR IMMEDIATE RELEASE
Brooklyn, New York, United States of America (Free-Press-Release.com) December 5, 2011 -- NEW YORK – December 6, 2011 – The digitalization of nearly everything has brought unprecedented democratization in media and business. Where shouting, screaming, and false claims for generic products once pummeled customers, the power has finally shifted to consumers. This offers an opportunity for heart-felt companies with intrinsic value to win on quality, transparency, and good old-fashioned storytelling.

Enter Show Love, a social content company offering storytelling services produced incrementally and strategically to engage consumers and involve them in the process, experience, and discovery of new ideas. For lovable companies, this means documentary-style high quality video, text, and photographs disseminated digitally, along with customized events, and next generation PR.

Show Love is built on the premise that with the proliferation of social media and the fall of the old guard gatekeepers, all companies can and must double as media companies. Instead of seeing this as a burden – extra proficiencies added to the budget, lost hours committed to manning Facebook and Twitter, all in ‘measurable’ yet uncharted territory where it’s easy to get lost in the clutter – there’s an opportunity to produce high quality content that let people in on the story of a business while publicizing a company in realtime.

Show Love exclusively pursues companies they call ‘lovable’ working with partners to produce content that will have the most value and impact. Their services involve packages of content strategy, production, and social media distribution catered to a company’s specific needs and their distinct story.

Lovable companies as defined by Show Love have one or more of the following traits: driven by strong ethics; propelled by business models that benefit the local or global community; environmentally sustainable; soulful, driven by passion and purpose that stem from the personal and heartfelt dreams of individuals; whimsical and unique, offering a fresh perspective; demonstrating aesthetic excellence and superb craftsmanship; solving a problem through innovation.

About the founders: In 2007, Chauncey Zalkin left the world of New York advertising brand strategy and cultural trend analysis to write a novel in Paris. There she met Peter Crosby, a videographer, writer, and photographer with an eye for light, detail and storytelling. While Peter went on a path of cultural and architectural discovery with his Canon 5D unearthing the best small business stories, Chauncey developed a website and showcase dedicated to design and innovation reporting from the Salone del Mobile, the London Design Festival, Barcelona, Paris, Kyoto and Tokyo culminating in the curating of a group show of 10 award winning designers and artists from 6 countries and 3 continents at the 2010 London Design Festival featured in Vogue Living Australia in 2011.


After 5 years in Europe, Chauncey and Peter are taking Show Love to the city best suited for an innovative approach to marketing and media, back to New York - to share their love of the stories that tie together the visual and human aspects of business.


For More Info, Packages, & Rates, Contact Co-Founders:
Chauncey Zalkin & Peter Crosby: showlove@showloveworld.com

Show Love LLC
51 3rd Street, Ste. 2L
Brooklyn 11231
Tel. 917.456.6705
www.showloveworld.com



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free-press-release.com brand strategist     documentary video     Online Videos     promotions     public relations specialist     social content     social media marketing      sustainable

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Contact Information

  • Name: Chauncey Zalkin & Peter Crosby

    Company: Show Love

    Telephone: 917-456-6705

    Email: ***@showloveworld.com


  • About the author

    We provide social content for lovable companies

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