Founder of Online Content Firm Opens Marketing Consulting Business

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(Free-Press-Release.com) March 27, 2010 -- James Druman, founder of a writing business called Superior Content Creation, recently announced plans to focus solely on providing marketing consulting services for small brick and mortar businesses. By looking at the business processes of smaller companies and introducing new marketing concepts, Druman aims to increase business revenue by 25% or more.

His new venture, Infinite Reach Marketing, is an expansion of the team he put together to offer internet marketing services to his writing clients. After putting the initial team together, Druman realized the huge demand for marketing expertise in the current economic climate and decided it was time to redirect his energies.

Originally from Northern California, Druman is an author who sold everything he owned to go travel the world and started freelancing from his laptop while making his way through Southeast Asia. By targeting a clientele with higher standards than the industry norm, he used his writing skills to carve out a lucrative niche in the world of online content.

Originally producing any kind of writing that came his way, it soon became clear there was a big demand in writing designed for search engine optimization purposes, a bit of a science in the internet marketing world, and he focused his energies there. Current Superior Content Creation clients include top level Internet marketers, relationship gurus, and multi-national corporations.

Infinite Reach Marketing will not, however, be strictly an internet marketing business. “Not at all,” says James. “In fact, I discourage clients from focusing solely online. In most cases, companies can ramp up revenues by about 20% without expanding marketing at all. That is, just by examining their current processes and cutting out the fat. I still do online, but it’s not my main gig anymore.”

Having studied international business in California, Switzerland, and Sicily, James has an eye for marketing in any environment. He has always been an entrepreneur at heart and recalls selling candy to fellow students in elementary school and paying his way through college with his landscaping business.

Marketing clients will get full access to his thought processes and a wide range of resources to draw from as well as the internet marketing skills he provides for writing clients. “This economy is killing businesses. Not only is there a huge demand right now for guys like me,” he explains. “But these business owners absolutely need us. I want to make money, sure, but I also want to help as much as I can.”

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