From Old Fashioned to Cutting Edge, Norton Insurance Agency in Florida is now thriving online!

Norton Insurance, an independent insurance agency founded over 30 years ago, was slowly being driven out of the insurance market until they hired The Kotter Group. Today, business is booming. How?

FOR IMMEDIATE RELEASE
Atlanta, Georgia, United States of America (Free-Press-Release.com) January 26, 2012 --Fort Walton Beach, FL (January, 2012) – Norton Insurance, an independent insurance agency founded more than 30 years ago, announced today that it has hired The Kotter Group, a Georgia-based provider of Internet marketing solutions, to take the agency’s online sales to new levels.

Since 1980, Norton Insurance has provided the residents of Destin, Fort Walton Beach, Panama City, and Navarre insurance solutions for hurricane insurance , wind insurance, flood insurance, homeowners insurance, car insurance, and niche policies like marina insurance and condo association insurance in Florida. Over the years, they were slowly being driven out of the insurance market, and they knew that they had to be competitive online.

“Unfortunately, we could not find a way to do that without spending thousands of dollars,” said Karen Jones, President of Norton Insurance. “But with help from The Kotter Group’s professional in-house staff of writers, developers, and SEO experts and their flexible pay-for-performance plan, we finally are getting an ROI from the web.”

Now, www.norton-insurance.com makes online insurance shopping in the Florida Panhandle a breeze. Visitors can easily find detailed insurance policy information, get online quotes in an instant, file claims and more.

In addition to traditional ways of reaching the agents at Norton Insurance, online visitors can also chat online and instantly text their agent. Their high-tech website includes review pages, links to the agency’s social media sites, blogs, newsletters, free mobile apps and more.

“Thanks to The Kotter Group, Norton Insurance is selling more insurance in the Florida Pan Handle and we are marketing our agency at a price we can afford.”

About The Kotter Group:
Founded by Adam Kotter, The Kotter Group has more than sixteen years experience working exclusively with insurance agents by developing the tools and technology that the independent insurance agent needs to stand out above direct writers and be competitive again in their community and online. Through the use of high tech websites, online marketing expertise and custom applications, their customers enjoy the benefits of being found online while enjoying a steady influx of quality leads. www.kotter.net

More information can be found online at http://www.kotter.net

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