Greg Millard's What's the Story blog read in 16 countries

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) August 21, 2009 -- Looking for a new job during the current economic slowdown is not an enviable task. The highs of new opportunities and the lows of minimal summer employment activity means a persistant and motivated approach is required. Greg Millard, an Australian marketing communications manager based in Bahrain is taking an active role in ensuring he gets as much help as he can from his network.

Being an advertising and marketing expert, Greg knows the importance of getting your message in front of as many people in your target market at the cheapest rate. Greg explains, "Yes, this is correct and the other key ingredient, timing, is something you have little control of when you are job hunting; you want the right job - now". Using the power of the internet and some basic marketing techniques, Greg has been blogging his way to a new job. And so far, his audience have been reading his weekly blogs from across the globe.

"My aim is to continue working in the GCC (Gulf Cooperation Council), with a preference for Bahrain, so I have been mainly promoting the blog to people in the business community within the GCC. The viral aspect, one of the unique ingredients of new media applications such as blogging has meant that a growing audience is becoming aware of my efforts to locate my next position in the exciting Middle East market".

Since moving across to Bahrain in 2005 to take the appointment as account director for Miracle Branding, a leading branding and communications company in the region, Greg has become a specialist in multi-language marketing communications. In this process, Greg significantly raised Miracle's profile by helping it reach higher levels of strategic and creative output and in the acqusition of a number of new high calibre clients. In 2007, Greg was eagerly snatched up by Singapore's leading, listed property developer, CapitaLand, when they were looking for someone to head up the marketing effort to introduce and launch the Raffles City brand to the Middle East market.

Greg's marketing achievements with CapitaLand speak for themself. 90% of Raffles City Bahrain phase one sold out at launch whilst achieving the highest Bahrain off-plan sales price in history. It won the CNBC Best Property award and became the most talked about luxury development in the Gulf.

The ravages of the market causing reduced liquidity and lack of demand means the property industry is no longer the opportunistic sector to be working. The demise of the CapitaLand team mean both Greg, the managing director and numerous others have not had contracts renewed.

Greg's pursuit of finding a new joib in the exciting Middle East market can be followed on his weekly blog www.gregorymillard.blogspot.com

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