Hilton Melbourne South Wharf Launches Online Video Marketing Campaign

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) November 15, 2009 -- Sydney, Australia - November 13th, 2009
launched a combined TV and Online Video campaign promoting its contemporary stylings, plus
sophisticated bars and restaurant with an amazing $229 a night special rate, including breakfast.
You can check out the video and details on YouTube:

http://www.youtube.com/watch?v=4jKWjlLUu6Y

Grant McNicol, McLaren Media Sales & Marketing Director, said "The Hilton brand is synonymous

with innovation and definitely a leader in all aspects of the hotel and hospitality industry. The campaign we are running with the Hilton Melbourne South Wharf is to gain a better understanding
of how video content across video sharing sites can enhance the properties marketing efforts and deliver clear ROI's. We expect to gain considerable insight into the value of video marketing
through our rich suite of analytics including aggregated views, engagement levels, viewing drop-off points, key search terms and referral sites."

Hilton Melbourne South Wharf:
Set in the heart of South Wharf, an area set to become Melbourne's newest business and dining

precinct, the stylish Hilton Melbourne South Wharf hotel is located conveniently close to the
airport and the cosmopolitan city centre.

Successfully deployed sites:

http://video.yahoo.com/watch/6393020/16578655
http://vids.myspace.com/index.cfm?fuseaction=vids.individual&videoid=100567094
http://www.metacafe.com/watch/3722688/
http://www.dailymotion.com/video/18655810
http://www.blip.tv/file/2833231
http://www.veoh.com/videos/v19349551Mzn2Gfeq
http://www.ebaumsworld.com/video/watch/80811490/
http://www.viddler.com/explore/HiltonMelbourne/videos/1/
http://en.sevenload.com/videos/rvaiDg4

http://www.zoopy.com/video/23wy/hilton-hotel-accommodation-melbourne-south-wharf-luxury-rooms-stay-special-deals?fI=548

McLaren Media Press Contact
Grant McNicol
Sales & Marketing Director
Mclaren Media
Tel: +61 2 9231 5320
Fax: +61 2 8915 1358
Email: marketing@mclarenint.com