HubSpot Named Second Best Marketing Automation Software by topseos.com for February 2012

FOR IMMEDIATE RELEASE
Indiana, Indiana, United States of America (Free-Press-Release.com) February 13, 2012 -- The independent authority on Search vendors, topseos.com, has named HubSpot the second best marketing automation software vendor in the online marketing industry for month of February 2012. The list of the best marketing automation software companies contains software vendors which create applications to help companies automate the process of maintaining and entertaining leads and potential customers. HubSpot has been listed due to the results of a meticulous evaluation process covering various types of online marketing software.

HubSpot, Inc. provides a marketing automation platform as a software-as-a-service package for companies interested in achieving more with their online marketing through search optimization, lead management, lead generation, and marketing analytics practices amongst other features. Their proprietary solutions ensure that users are able to maximize their lead generation potential while ensuring that their conversion rates are increased through having access to detailed information about each incoming lead. The software also features various aspects of email and marketing automation to generate sales-ready leads.

The best marketing automation vendors are evaluated through the use of an evaluation process, customer references, and various online and offline research services to better understand the value which each software vendor provides to their customers. Five areas of evaluation for marketing automation software are used to benchmark each solution to find the strengths, weaknesses, and competitive advantages. These five areas include ease of use, implementation time, support, integrated, and API.

Customer references are used to obtain more information about each software solution from those who have integrated the solution into their business and to learn of the benefits which visitors have achieved from their use. The independent research team connected with users of HubSpot’smarketing automation solution which provided information on how the solution was able to help them manage their incoming links and more effectively converse with potential customers based on their specific needs. This in turn was found to contribute to a higher conversion rate and improved upon the overall conditioning of their online marketing initiatives.

In the monthly evaluations of the best marketing automation companies various aspects were used to gauge the level of service provided by each vendor through an in-depth process. The topseos.com independent research team identified HubSpot as the second best marketing automation company as a result of this evaluation. Those looking for a comprehensive marketing solution for automating and improving the sales cycle should consider HubSpot for their marketing automation solution.

ABOUT topseos.com

topseos.com is a well-known independent authority on search vendors. Established in 2002, the goal of topseos.com is to recognize and rank those individuals or companies providing the best online marketing services all over the world. A specialized team of researchers examine thousands of applicants each month who are seeking to be ranked as a top internet marketing service provider by the independent authority. This website is being visited daily by thousands of visitors all over the world looking for the best services available. The website also provides various types of facilities other than the independent rankings which provide useful information to customers and providers of online marketing services.

For more information about HubSpot visit:

http://hubspot-inc.topseos.com/

To learn more about the best marketing automation companies visit:

http://www.topseos.com/rankings-of-best-marketing-automation-software

Marketing Automation     Marketing Automation Software