IndiaSocial CaseChallenge-2 invites brands and organisations to showcase their best social media work in India.

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) June 3, 2011 -- New Delhi, 3 June 2011:
2nd edition of IndiaSocial CaseChallenge, India’s only social media case-study competition, organised by IndiaSocial, a social media news and insights community, in association with NM Incite (a Nielsen/ McKinsey company) is now live.

Open for submissions from 30 May through 19 June 2011, CaseChallenge-2 invites brands private and government organisations, not-for-profit bodies, media owners, celebrity brands to submit their social media work in India.

The CaseChallenge, now in its 2nd edition, recognises best social media work (undertaken in India) under 3 rigorous categories:
• Best strategic programme (more than 6 months duration)
• Best campaign (less than 6 months duration)
• Best use of a platform/ channel (limited to use of ONE channel only)
CaseChallenge-2 Jury Members consisting eminent personalities from the fraternity, identified basis their expertise and knowledge, will test the rigour of submitted entries. Jury members for IndiaSocial CaseChallenge-2 are:
• Mr. Adrian Terron, Vice President, Global Communication and Marketing, India Region, The Nielsen Company

• Mr. Arun Nair, India Head, Digital Marketing, Mahindra Holidays
• Mr. Gaurav Mishra, Director, Digital and Social Media, MSL Group Asia
• Mr. Kalpana Behara, Manager, Online Sales Operations, Facebook
• Mr. Karthik Nagarajan, National Director, Social media & Insights, Group M
• Mr. Madhavan Narayan, Tech Columnist; and Associate Editor, Hindustan Times
• Mr. Sandeep Amar, Head, Marketing and Audiences, IndiaTimes, The Times Group

Participants of CaseChallenge-1 included names like MTV, Pratham Books, Tata Docomo, Fastrack, Earth Hour, Nokia, Cleartrip, Bookmyshow.com, NASSCOM, Film actor Priyanka Chopra, Hard Rock Café amongst others.

There is no fee for participating in the IndiaSocial CaseChallenge2.
To submit, log on to http://www.indiasocial.in/ or write to casechallenge2@indiasocial.in

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