Epom summarized in its infographic findings from 2011-2012 about proportions of impressions in mobile devices by region, world's top mobile operational systems and advantages of mobile Epom ad server for mobile ads.
This new graphic representation of the industry shows:
- Proportions of impressions in mobile devices by region (November 2011- 2012)
- World's top mobile operational systems in 2012
- Mobile advertising revenue by region, worldwide 2012 -2015 (Millions of Dollars), by Gartner
- Epom mobile ad server: key advantages
œ2012 was a milestone for mobile advertising. More to the point, mobile is becoming a substantially more capable vehicle for driving brand awareness and, as a result, purchases. Although advertisers are concerned that total ad revenue may decrease, mobile advertising is growing rapidly. Two factors are driving the change: First, more buyers are coming to the market and growing their purchase volumes, and second, there is a heavier focus on mobile ad campaigns that translate to better consumer engagement and improved ROI œ. - shared his opinion Anton Ruin, CEO at Epom, Ukraine
Data from Epom Data Center proves it. Epom data center continuously collects information from the current 15 billion+ monthly impressions served on Epom Ad Server and 10+ billion impressions from Epom Market. A significant amount of them is operated on mobile sites and apps. Mobile advertising revenue by region, worldwide 2012 -2015 shows some interesting and potentially surprising variations in sector growth divided geographically.
Free to download and save, share with colleagues, and send to contacts
Download and save the infographic here: http://epom.com/news/how-to-benefit-with-epom-in-mobile-advertising/
Established in 2010, Epom is an international company that develops ad serving and ad
management solutions for publishers, multi-site content networks, ad networks, and advertisers.
Epom enables its users to run display, video, mobile ads in one place thus saving time, resources and bringing more profit. Epom is massively scalable platform suitable for any impressions volume that needs to be served.
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