INGRI:DAHL Designer 3D glasses featured at the New York Fashion Week

FOR IMMEDIATE RELEASE
Beverly Hills, California, United States of America (Free-Press-Release.com) February 8, 2012 -- “ – Our 3d glasses models have showed that the world is ready to be fashionable at the movies or watching 3D in your home. It is not just a gadget for the movie nerds.” says one of the founders, Einy Paulsen. Their glasses have been featured at such events as Fashion’s Night Out, Super Bowl Beach Bowl and the International 3D Film Festival in Hollywood.

The timing could not be better. In a statement released sept 2011, Sony Pictures notified theater owners that they will no longer pay for 3D glasses with the release of The Amazing Spider-Man in May 2012. “This means that the 3D viewers can finally choose their own styles, and we believe they will want to look better”, Kine Paulsen confirms.

The company will also be releasing a new revolutionary signature product: a 3D clip-on for prescription glasses. “And now we are bringing 3D to the people that have not had access to the world of 3D before”, her twin sister Kine Paulsen adds, “In the past, everyone using prescription glasses had to put uncomfortable and ugly 3D glasses on top of their own. But now, Ingri:Dahl has introduced a fashionable and trendy 3D clip-on”

Traditionally 3D glasses have been very uncomfortable and produced in large numbers. Einy Paulsen explains, “customers have said that both the viewing quality and the comfort of our glasses has made their 3D experience even better. And our glasses will certainly help the current waste problem related to producing millions of glasses every year.”

Their products will also help the problem of bacteria found on reusable glasses. “You can use your own glasses in your home, and at the cinema”, says Kine Paulsen.

Their line of fashionable 3D glasses and 3D clip-ons are for sale at the Ingri:Dahl web store as well as in select stores.

INGRI:DAHL is a Norwegian design label located in Los Angeles designing fashionable eyewear for 3D viewing.

Gen Art is an influential arts & entertainment organization that engages audiences with the best emerging talent at high profile national events. Gen Art has defined artistic, cultural and social trends for the past 16 years, and has helped launch the careers of countless influential artists, musicians, filmmakers and designers including Zac Posen, Rodarte, Rebecca Taylor, Whitney Port & Phillip Lim. Gen Art New Garde is attended by hundreds of fashion industry members, press and Gen Art alumni.

More information can be found online at http://www.ingridahl.com

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