Insider Resource Provides Negotiating Tools and Strategies to Navigate Evolving Industry Landscape

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) January 18, 2010 -- Hollywood Dealmaking
Negotiating Talent Agreements For Film, TV, and New Media
By Dina Appleton and Daniel Yankelevits

Second Edition
$24.95, 6 x 9, 320 pages
Paperback, ISBN 978-1-58115-671-3
Publication Date: January 2010
Allworth Press

Despite the sluggish economy the business of dealmaking has hardly ground to a halt. The entertainment industry is buzzing about Johnny Depp’s latest deal of more than $35 million for the fourth installment of Pirates of the Caribbean – a deal placing him ahead of Tom Hanks, Tom Cruise, and Mel Gibson, who charge about $30 million per movie. While traditional movie deals are still making headlines, new media are gaining influence and changing the entertainment industry’s dealmaking landscape, transforming the traditional terms in the art of “making the deal.” As the entertainment industry evolves in this new landscape, so must the deals and dealmakers. The Second Edition of Hollywood Dealmaking: Negotiating Talent Agreements for Film, TV, and New Media, written by two Hollywood insiders–Dina Appleton and Daniel Yankelevits, captures the dramatic changes in the entertainment industry over the past five years and explains negotiation techniques and strategies used by seasoned professionals in entertainment dealmaking.

Hollywood Dealmaking has become the go-to resource for new and experienced entertainment attorneys, agents and agent trainees, business affairs executives, and creative executives, and is currently used in entertainment law courses at UCLA, Loyola, and Berkeley to name a few. The second edition of Hollywood Dealmaking includes new chapters on reality television and new media, and discusses new avenues for content creation, sources of revenue, and innovative talent deals to navigate the evolving entertainment industry landscape.

Readers will also find advice on how to:

· Recognize the key players in the dealmaking process
· Understand the “lingo” and terminology used in the entertainment industry
· Acquire option-purchase rights in a contract
· Create employment deals for the actor, director, writer, producer, and crew
· Work out distribution deals and rights for film and television
· Specify net profits, back-end agreements, and box-office bonuses

With extensive interviews and quotes from major Hollywood players and industry insiders, memos to illustrate key dealmaking points, and section-by-section summaries to clarify complex legal issues, Hollywood Dealmaking is an essential resource for industry novices and veterans alike.

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