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INTENIUM unveils plans in Casual Multiplayer Online Gaming
INTENIUM unveils plans in Casual Multiplayer Online Gaming
At least two new browser-based products are to be released in 2011. Alamandi is further expanding into new territories and new international partners
FOR IMMEDIATE RELEASE
(Free-Press-Release.com) May 31, 2011 --
Hamburg, May 31st, 2011 – Hamburg-based INTENIUM GmbH, one of the leading publishers of games for female players in Europe, unveiled its plans concerning further expansion in Casual Multiplayer Online Gaming area with the target audience of females 30+.
INTENIUM announced that 2 browser-based games will be released by the end of 2011. Namely:
- Bonga Online (www.bonga-online.de) is announced to be launched in Close Beta stage already in coming July. The game will be the first browser-based online game in the company’s portfolio and is being developed by INTENIUM Studio. Bonga Online is a sandbox game connecting the principles of Tamagotchi and Simulation with elements of hidden object.
- One more browser-based multiplayer online game is in the development with the 3rd party partner – German developer Gameswerft - which team members stand behind a number of successful games.
Alamandi (www.alamandi.com) is keeping its roll out through new territories and additional partners: the game will be launched in Brazil (June), Poland (June), Russia (July), France (August) and Scandinavia (August).
The massive investment into Casual Multiplayer Online games for the very lucrative female audience segment also includes a 6-digit TV advertising budget.
„ With our first multiplayer online product Alamandi we managed to create a very loyal and broad audience converted from typical casual games players. Now, our ladies are ready to explore something new and this time - in browser. That is why we are bringing out more high-quality and gameplay-deep games in the next six months, ” – shares Stefan Jansen, VP Online Operations of INTENIUM GmbH.
About INTENIUM:
INTENIUM GmbH is one of the leading European game publishers focused on female audience. While developing and operating own games for PC, online and consoles market, the company possesses many gaming platforms worldwide, including "DEUTSCHLAND-SPIELT!" and "SCREENSEVEN". Through cooperation with well-known media and partners worldwide, the company has direct channels in the respective retail and online markets. INTENIUM possesses its own development studio as well as has several joint-ventures to cater to the local markets in Europe. The company is also active in the Social Gaming sector with the platform "Gamepoint.de" and has established a benchmark for the future of Casual Gaming: the first Casual Multiplayer Online World "Alamandi".
www.intenium.de
Press contact:
Alla Khramtsova
Tel. +49 40 2 549-4297
E-Mail: pr at intenium dot de
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