Launch of Social Media Channels of Aviation Exchange

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) January 25, 2012 -- Gibraltar, 25. 01. 2012: Aviation Exchange, a new generation end-to-end Aviation platform based in Gibraltar, Spain, announced the launch of its Social Media channels which will be used as information sharing and client servicing mediums. The first phase of the launch will focus on Facebook, Twitter and LinkedIn. Secondary phases will target more niche channels, added Vijay Dhanwani, spokesperson for Aviation Exchange.

Facing the questions like why a business vertical like Aviation would need social media channels, the company spokesman clarified the aspect of social media as a channel that can be used not only for branding but for reputation building and customer engagement as well. To run social media successfully is not an easy task due to the extremely dynamic nature of the platform. It can backfire rapidly even due to a single day’s of performance. The new media helps build a company’s reputation as the support executives take prompt action via posts and resolving the issues faced by customers. Even negative feedback can be quickly turned to positive ones with good support. It has been seen that customer loyalty and brand value increases after such successful interactions.

Most of the known brands in the world are in Social Media channels trying to engage people, visitors and customers at the same time. Sometimes your social community helps to engineer different product ideas by sharing ideas or making complaints. Both ways the companies benefit.

Aviation Exchange has been founded with the mission to offer easy accessibility to quality and community driven information exchange to guide the world Aviation Industry in a path breaking way. No service is indispensable, no provider is the obvious first choice; rather the community of respective services determines which the best is. Prospective customers have the liberty to choose from a wide offering that has perfect competition thus cost effectiveness in turn. Headquartered in Gibraltar, they have other associates in Spain, UK, UAE, and Morocco.

For more information please visit: http://www.facebook.com/aviationexchange

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