LBS Services - By - Juniper Research

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) January 17, 2012 -- By - http://www.juniperresearch.com


In November 2011, Berg Insight published a report stating that mobile LBS (Location-Based Service) revenues in Europe are forecasted to grow from €205 million in 2010 at a CAGR (Compound Annual Growth Rate) of 13.4% to reach €435 million in 2016. This is a significant level of growth for any technology application, especially when you consider the short period over which the forecast is predicted together with the ongoing economic volatility.

Berg Insight also estimates in its report that 20% of all mobile subscribers in Europe already use some kind of location-enhanced application on a regular basis, with social media topping the application categories forecasted to expect highest growth.

It is fairly evident that mobile phone applications will continue to grow, and that prior to launching a new app, it is vital that companies undergo a rigorous LBS research process. Research of this kind provides an in-depth analysis of the customer market, buying trends, competition, cost analysis and other information that is vital prior to development and launch.

In such an overcrowded market, Juniper Research provides you with in-depth insight as to where to position your application in order to maximise download volume. To find out more, telephone 01256 830001 or email via the website for a prompt reply.

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