Less Less Discount Retailer Opens In New York City Amidst A Rash Of Retailers Closing

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) November 19, 2009 -- New York City, November 19, 2009--Rohan Duggal, of the Duggal Photo and Film lab family, has opened the first Less Less store, in the Chelsea neighborhood, to stake a claim on the discount retail frontier and operates with the business ethos that quality products + fantastic prices + great customer service = retail success. Represented by a diverse product range, the Less Less goal is to give consumers a superb choice for purchasing their favorite brands, even if tough times have reduced their spending.

Growing up in a quintessential, New York City, entrepreneurial family sowed the seeds for Rohan Duggal’s entrance into the retail business. Rohan’s experience in boarding school and college broadened his perspective that all consumers, even those not generally associated with discount purchasing, are often looking for value in the marketplace, especially in the current, rocky economic landscape.

The Less Less brand stands for the best, everyday products at the best, everyday prices. The maiden Less Less, Black Friday sale event, will be an all day super sale, where favorite brands will be reduced even further, to prices that aim to please the whole family; and as a bah humbug to the recession, Less Less will bring in Santa Claus for the Black Friday event to help spread joy, savings and to take pictures with the young and young at heart.

Less Less offers toys, electronics, household items, men's and women's apparel, linens and a host of other quality products and brands across its Forty Five Hundred Square food store.

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