Lickety Stik Named "Product of the Year"

FOR IMMEDIATE RELEASE
Chicago, Illinois, United States of America (Free-Press-Release.com) January 6, 2012 -- KNOXVILLE,TN - Last week, veterinarian Dr. Marty Becker unveiled Lickety Stik® by PetSafe® as being among his favorite picks for the "Top 6 Pet Products of 2011" on ABC-TV's "Good Morning America" (GMA). Dr. Marty Becker's annual roundup incorporates the product suggestions from the nation's top veterinarians and pet professionals to include only the best of the best.

Dr. Marty Becker explained, "one out of two dogs in the United States is overweight." The Lickety Stik is a great way to treat your pet without all the calories - there's just one calorie for every 10 licks! Throughout the segment, GMA host Lara Spencer held a puppy that couldn't get enough of the Lickety Stik. At the conclusion of the piece, she displayed the product and quipped, "Clearly the Lickety Stik is the product of the year."

Introduced by PetSafe, Lickety Stik is an all-natural liquid pet treat available in several flavors, including Savory Chicken, Braised Liver and Smoky Bacon. The small bottle can be carried in a pocket, purse or car. With a twist of the cap, pet parents can offer a no mess treat anywhere, at any time.

"To have PetSafe's Lickety Stik featured on 'Good Morning America' is truly an honor," says Tracey Quillin, Category Manager at PetSafe. "Lickety Stik is a pet treat with universal appeal. We appreciate Dr. Becker's position as a trusted pet products authority and his recognition is further proof of the strength of the Lickety Stik and its benefits."

Lickety Stik is available at neighborhood pet specialty shops and via online merchants. For more information visit www.PetSafe.net/LicketyStik.



TO VIEW THE "GOOD MORNING AMERICA" SEGMENT INCLUDING THE LICKETY STIK PLEASE FOLLOW THE LINK:

(Please Note: Official copies of the video are available for use upon request.)

http://abcnews.go.com/GMA/video/top-pet-products-2011-15238955

Or view at: http://www.youtube.com/petsafebrand



About Dr. Marty Becker

Dubbed "America's Veterinarian", Dr. Marty Becker is a resident veterinarian on "Good Morning America" and "The Dr. Oz Show". He is a best-selling author and nationally syndicated pet columnist. His latest venture is VetStreet.com, a website dedicated to providing the most accurate pet information possible.



About PetSafe®

PetSafe leads the industry in the development of innovative pet behavior, containment, lifestyle product solutions and services. The company has built its reputation on the knowledge that pets are part of the family. PetSafe is also a company of over 400 pet lovers. Every day at their Knoxville, Tennessee headquarters is "bring your dog to work day."

PetSafe debuted in 1991 with a single product - the In-Ground Radio Fence. Today, the firm provides a wealth of opportunities to help pet parents keep their pets safe, healthy and happy, from remote training products and pet doors to pet feeders and underground fences. And now, with the introduction of Lickety Stik, the company is establishing an entirely new category of treats. For details, visit www.petsafe.net.

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