Lime Cellular Gains Carrier Approval and Full Access to MetroPCS

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) January 23, 2012 -- Lime Cellular, a Mobile Marketing company based in New York, NY, has
gained gained Carrier approval from MetroPCS Communications, Inc.
(NYSE: PCS) and will now have immediate Short Code access for SMS
Messaging to MetroPCS's more than 9 million wireless subscribers.

Lime becomes one of a limited number of approved Short Code providers
who will have access across the the MetroPCS network

Lime is dedicated to providing platform and enterprise solutions
exclusively for SMS Resellers. Lime was founded on a simple premise:

that all businesses, big or small, can harness the power of mobile
marketing to grow their business without the need for large technology
and networking investments. Lime Cellular is, first and foremost, a
technology company. Lime Cellular’s product is the industry’s most
complete and integrated system today. It is scalable to meet the
volume and speed requirements of any agency, advertiser, promoter or
marketer.

Dallas-based MetroPCS Communications, Inc. (NYSE: PCS) is a provider
of no annual contract, unlimited wireless communications service for a

flat-rate. MetroPCS is the fifth largest facilities-based wireless
carrier in the United States based on number of subscribers served.
With Metro USA(SM), MetroPCS customers can use their service in areas
throughout the United States covering a population of over 280 million
people. As of December 31, 2011, MetroPCS had over 9.3 million
subscribers. For more information please visit www.metropcs.com.

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