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Lock and Key and SHI Symbol tie the knot for singles worldwide
Lock and Key and SHI Symbol tie the knot for singles worldwide
The intention was to create a series of events in which singles are exposed to the fun and low impact meeting rituals of Lock and Key and the quirky Single Happy Interested theme of SHI Symbol
FOR IMMEDIATE RELEASE
(Free-Press-Release.com) October 12, 2009 --
Fort Lauderdale, FL – Lock and Key Events is very excited about its new partnership with SHI Symbol International. SHI has selected Lock And Key Events to assist in introducing their jewelry line, dog tags and other products for singles in the U.S. market. Lock And Key partygoers will have the opportunity to win the fashionable SHI Symbol jewelry, dog tags and body products during the event’s prize drawing.
The arrangement between the two companies will also allow Lock And Key Party Hosts the opportunity to take the lead in coordinating sponsorship and entertainment for large-scale promotional rollout parties for SHI.
“We believe the SHI symbol is the perfect identifier for single individuals” says Waldholz. Married people soon won’t be the only ones with the ability to display their relationship status. According to census facts on the website Unmarried.org, "over 40% of the U.S. population is single". That provides SHI with an enormous pool of people who would be open to proudly displaying their Single, Happy and Interested status with a SHI symbol.
Lock and Key events are a unique interactive party where women get locks, guys get keys and everyone mingles while trying to unlock to win prizes. Here’s how it works: At the event, women are given stylish padlocks that they wear around their necks and the men are all given keys. Singles are then encouraged to meet and greet each other to see if their locks and keys fit. Unlocking the locks reaps chances to win great prizes, and maybe a great new relationship. The game repeats itself throughout the evening so people meet many people not just those who they unlock with.
Each time a lock and key match, the couple is given raffle tickets for a chance to win great prizes from sponsors such as cold hard cash and a cruise for 2. “Men like it because unlike at a club or bar, they have a reason to approach women without getting any 'attitude’ from them,” says Darren Waldholz, also the companies’ South Florida Event Host. “And women like it because they can approach men without giving them the wrong idea.”
Admission to the Lock and Key Event is just $20-$25, which typically includes a free drink and appetizers.
Singles can register at the door the night of the event, but are strongly encouraged to visit www.LockAndKeyEvents.com to secure a reservation in advance as there is limited hardware available at each party. Singles must be 21 and older to attend.

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