Lola Atkins announces EWAV's new initiative 'Women's New World' a young women empowerment program across the UK.

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) February 24, 2012 -- Young women from schools and universities across London will be given the opportunity to learn from one of the most radical and controversial feminists of her time in a series of events to mark International Women’s Day 2012.

Internationally bestselling author and feminist Dr. Shere Hite will be joining Lola Atkins, founder of London social enterprise Eye with a View Works (EWAV Works), to run a series of events aimed at empowering young women and counteracting the negative messages they receive from the media.

The events will take the form of a talk and a workshop for women aged 18-25. They will take place at universities across London, commencing on International Women’s Day (8th March) at The University of East London and throughout March with events at Kings College London, University College of London, Cambridge University, London Southbank University and London School of Economics.

Lola founded award winning organisation EWAV Works in 2004 to create projects which empower young people who are facing social challenges and bring about positive changes.

She comments: ‘There’s a great deal of pressure on young women from all walks of life to behave in a certain way. We want to encourage young women to challenge media stereotypes, to teach them how to stand up for themselves and give them the strength to resist this pressure. We need to light the spark in young women at an early age, highlighting their priceless, creative and unique skills. If young women discover their potential early enough they can become leaders in our communities and agents of change.’

World renowned Dr. Shere Hite, the feminist sex researcher whose research debunked several long held myths about female sexuality, will be speaking about sexual violence and teaching girls how to spot it, avoid it and run from it and offering empowering alternatives for young women caught up in gang culture and demeaning sexual relationships.

Women’s Studies students from the universities involved will also be taking part in the events to offer a peer group perspective on the issues discussed.

For further information about the events, please contact:

-ENDS-

Editor’s Notes:

EWAV Works develops engaging opportunities for 7-25 year olds using digital and new media platforms, such as animation and motion images production. The company has worked with thousands of young people over the past seven years, including partnerships with schools and young offender institutions.

The events will be taking place at:

8th March - University of East London

9th March - Kings College London

15th March - University College London

TBC - Cambridge University

TBC - London Southbank University

TBC - London School of Economics

If you would like further information about the events, to arrange an interview with Lola Atkins or Shere Hite, or to receive hi res images, please contact:

Rachel Newby Polly Berrido Ceri-Jane Hackling

Cerub PR Cerub PR Cerub PR

01494 761651 01494 463922 01494 461784

rachel@cerubpr.co.uk polly@cerubpr.co.uk ceri@cerubpr.co.uk