Marketing Temps - how they can help your business

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) December 2, 2009 --

At a time when the economy is showing signs of growth, temporary marketers offer an ideal option to businesses that are keen to make the most of the increase in consumer and business spending yet are being cautious with regards to their own expenditure. By working in-house for a matter of months, a temporary marketer can plan and execute campaigns that will stimulate interest and generate revenue, whilst delivering the advantage of no long-term payroll commitment. To larger businesses, the summer months can see a downturn in productivity when marketing departments experience a series of holiday-related absences. Again, temporary marketing staff can offer a solution to this and ensure that productivity is maintained and the company retains its visibility in the market place.

Brand Recruitment have been placing contract marketers around the region for over three years now, and have recently started to focus on temporary marketing staff as well. Ursula Colman of Brand has seen an increasing acceptance of temporary marketing staff over the past few months, “Companies seem to be comfortable with the concept of using contract marketers for longer term contracts such as a year’s maternity leave, yet the idea of taking advantage of a skilled professional to inject their expertise into one project or another still seems to be reasonably alien to many of them. However, we are finding that when we illustrate how marketing temps can help their business, there is generally a high level of interest.” Colman goes on to explain, “For example, recently a consultant of ours was speaking with a client who was describing how painful they found the fees an SEO agency was quoting them to optimize their site. The figures involved were quite astronomical, so our consultant suggested the option of having one of our digital temps for a month or so. The company opted for this route and benefitted from having a skilled professional in-house on a full-time basis, someone who was able to deliver a comprehensive service whilst becoming completely familiar with the company’s culture and goals. Their website is now appearing towards the top on the first page of google, they have simple systems in place to keep on top of social network marketing, and have struck up a good relationship with the temp who will continue to offer ongoing support”.

Naturally there are many agencies that offer temps, yet Brand are the only agency in the region that deals exclusively with marketing temps. “If you do a google search for, say ‘marketing temps hertfordshire’ or ‘marketing temps cambridge’ you see a lot of agencies claiming to be able to supply marketing temps. Yet we are the only specialist agency that has in-depth knowledge of the marketing sector and the ensuing ability to source genuine marketers who have the precise skill-set our clients want.’

To find out more about PR and Marketing temps and how they can aid your business, please go to www.brandrecruitment.co.uk/temps

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