Merchants Overseas, Inc Announces New SWAROVSKI ELEMENTS Branding Program Upgrade for Designers, Manufacturers and Re-Sellers

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) July 12, 2010 -- Merchants Overseas, Inc the #1 US distributor and Recommended 5 Star dealer of Swarovski crystal components, announces a new Swarovski branding initiative many crystal lovers and Swarovski branded partners will be happy to hear about.

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Merchants Overseas, Inc Announces New SWAROVSKI ELEMENTS Branding Program Upgrade for Designers, Manufacturers and Re-Sellers

Welcome visit Our WebSite:

http://www.merchantsoverseas.com

Effective June 2010, Swarovski® initiated a slight upgrade in their branding. Basically, “CRYSTALLIZED™ – Swarovski Elements” is now only “SWAROVSKI ELEMENTS”. This branding change was done to better reflect Swarovski® components as the premium brand for loose crystals with a stronger emphasis on the globally recognized Swarovski® brand.

As a branded partner, having a SWAROVSKI ELEMENTS label on your products serves as a sign of authenticity and the highest standards of product or design. The SWAROVSKI ELEMENTS branding programs are designed to identify and support designers, stores or websites that promote the high-end crystal product. Branded partners receive monthly communications, inspirational mailings, up-to-date news and events, and more.

Becoming a SWAROVSKI ELEMENTS branded partner also means access to educational conferences focusing on in-depth product training, product guides, application training, marketing ideas, merchandising store display plans, etc., all to enhance your company and help increase sales.

This new branding initiative includes new artwork logos for all branded partners, keeping the same simple elegance the global brand has demonstrated since 1895. As a Recommended 5 Star Dealer of SWAROVSKI ELEMENTS for more than 57 years, Merchants Overseas, Inc is excited to support the initiative and their new 5 Star Dealer logo that is now featured on their Website, Blog and Twitter.

For more information on the SWAROVSKI ELEMENTS branding initiative or on how to become a SWAROVSKI ELEMENTS branded partner, email info@merchantsoverseas.com

For more information contact:

Sarah Moniz
Marketing Manager
800-333-4144 ex. 322

More information can be found online at http://www.merchantsoverseas.com

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