MIDTOWN FLORIST PARTICIPATED IN NYC FASHION WEEK

FOR IMMEDIATE RELEASE
Manhattan, New York, United States of America (Free-Press-Release.com) March 1, 2011 -- On February 20th, Alaric Flower Design participated in their first Fashion Week at the Waldorf Astoria. They showcased three concept floral dresses called "The Arrangement Collection" and were very well-received.

Alaric Flower Design's Lena Yelagina and Olga Meshcheryakova are familiar with style, being one of the top florists in Midtown Manhattan for over five years.  Their floral designs have been described as stylish, stunning, elegant, and classy: a combination of description often coveted in the fashion world.  They presented three ready-to-wear dresses created completely out of flowers. The first and most vibrant one was a cocktail dress made up of purple Vanda and Makara orchids. The second had a garnet bust with a golden skirt made from yellow Oncidium orchids. The third one was wedding-white: the skirt was created from over 500 white Vendela roses. The models walked with ease, showing off the functionality of the dresses.

Patrons commented on how the dresses were multi-sensational; they were fragrant as well as beautiful.

After their Fashion Week debut, Alaric Flower Design is now happy to announce they will be adding dresses from the Arrangement Collection to their repertoire -- selling custom flower dresses to their clients!

Located in Midtown Manhattan, Alaric Flower Design is a full-service flower design studio that caters to a plethora of businesses and people. The convenient studio location provides added inspiration for creating unique floral designs and a pleasant space for one-on-one consultations for weddings, corporate, or social event planning.  Lena's combination of knowledge, creativity, professionalism, and a deep passion for flowers and floral arrangements makes for a growing list of prestigious and satisfied clientele.

Flowers and fashion have always gone hand in hand, but Alaric Flowers is set on taking it to the next level.

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For more information, call Alaric Flower Design at 212.308.3974 or visit www.alaricflowers.com

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