Millennium Jeans International Reports Record Profits

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(Free-Press-Release.com) September 12, 2011 -- Have you've ever wondered what it takes to become a top business mogul? Inside Out follows Uganda born self-made South East entrepreneur and their story of rags to riches. It could be you...

Think of top businessmen and household names like Richard Branson, Bernie Ecclestone and Easyjet's Stelios Haji-Ioannou spring to mind. but hardly anyone has heard about Moe Somani

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Millennium Jeans International Reports Record Profits

But have you ever wondered what special qualities took them to the top of their respective business trees? Not to mention business tycoons who wish to keep their identity a secret and work behind the scenes. You see great success, but never know who is the brains behind the business.

Inside Out follows International Business Entrepreneur Moe Somani as he revisits the area where he first started his first business back in 1989.

Successful Business Entrepreneurs share several common characteristics who have enjoyed a spectacular rise to riches from humble beginnings.

Inside Out investigates what it takes to run a business empire, and shares the secrets
of this southerners success.

From Rags to Riches

The world of business can be incredibly cut-throat, high powered and difficult to break into.

So where do you start if you have dreams of becoming a successful business man or woman?

One of the keys to success is having a clear goal and vision.

You've also got to be incredibly focused and driven to make it in the business world says Somani, however, ultimate success is due to the grace of Divine Power, he says, "if you have no faith, no direction, and believe you alone are responsible for any success, then you are a lost soul, and I am firm believer that Defeat and Victory lies in the hands of God. He adds, "continue to educate yourself as you will only succeed if you are smarter and more educated.

Moe Somani runs a chain of International Clothing Stores, Private Label Designers, Product Manufacturing Plants, and software distributions worldwide.

Keep Your Feet on the Ground
From working class routes, Moe started working on small businesses until he swapped his hod for Clothing, Art Galleries, and now Technology.

"When you're young, you're kind of fearless," he says. With a Black Belt in Jiu Jitsu, Somani used to run several Ninjitsu Training Centers in the mid 80's which helped him pay through University.

Over the years, Somani says it was the the ability to take a risk that has contributed to his impressive business turnover of £7 million per year.

Moe hasn't forgotten where he came from though. It makes him more grounded and realistic. He believes in "longevity" rather than the "one big cash-in".

Business Accomplishments - Women’s Wear Daily Reported

Somani sold his Millennium Jeans International Clothing chain to Tommy Hilfiger in 2000 for an undisclosed amount, but our financial sources have informed us the entire clothing chain with stores in Canada, United Kingdom, Europe and Asia sold for no less than £75 million.

Moe Somani opened his first store in the heart of Vancouver’s Kitsilano, and at one point he was opening stores at the rate of 3 a month internationally.

When the Y2K bug was born, so was Millennium Jeans International with soaring profits and sales that exceeded expectations of any retail clothing store in the new millennium.

When Somani announced the opening of his new international showroom and retail store complex at the prestigious Piaza Oberdan in Milan, profit for Hilfiger stores plummeted well below 35 per cent during the early part of 2000. The company’s net income for the year dropped from GBP 103 million the year before to GBP 70 million.

Hilfiger cites cause for the drop and decline in orders from International department stores as department stores were gearing to purchase Millennium Jeans International. However, Somani's Chain being privately owned also affected the balance, writes Women’s Wear Daily. Revenues dropped to just under GBP 1 billion from GBP 1.04 billion during the same period last year.

Hilfiger said that it is in talks with The Somani Group about a possible buyout of all International Millennium Jeans stores and the company has also initiated talks with the Moe Somani to cash in at a significant profit.

Where you now see a Hilfiger store, it was initially a Millennium Jeans Store.

Emery Barter, senior vice president of International Asia Marketing and Communications for Hilfiger told bbconline: “Purchase of Somani’s Millennium Jeans International saved the company from bankruptcy. We’re delighted to have purchased Millennium Jeans International. We never imagined anyone would have such an effect on our brand.”

Moe Somani understood exactly what his project was about from the outset, and how to get it done quickly and effectively. Somani was resourceful, creative, and was able to come up with new and innovative approaches to his proposals.

Barter added, “Somani is an astute individual and possesses a superior business acumen, whose insight brought him instant success. Our company underestimated his savvy business skills, and I have no doubt he is plotting another takeover, however, not necessary in the Clothing industry.

Reporters were amazed by Moe Somani’s lifestyle. They couldn’t believe he lived such an ordinary life. Somani blends in just like a common man. He drives an ordinary car, fancies local establishments and lives a modest lifestyle. People in his ismaili community were taken aback by his down-to-earth humble ways; this was not the typical lifestyle of an incredibly successful entrepreneur. Somani didn’t understand their bewilderment and asked, “What do they expect me to do, drive around in a Rolls Royce?”

He realized he had been bestowed a gift from God to to help consult others and in philanthropy. Moe Somani was passionate about the success of Millennium Jeans International, but not for himself. His vision was to improve the quality of life for people in his ismaili community who were less fortunate.

Moe didn’t even carry around very much money. Lindsay Lefleur, his Retail Operations Manager wondered if Moe even had any money. On business trips Moe often ran out of cash and asked Lindsay to loan him some. “Does Moe have money? I’ve been traveling with him for five years, and you could never tell it by me. In fact, If I didn't know him, I’d say he was broke.”

True to his ismaili faith’s teachings, Moe didn’t feel any need to carry around a fat wallet and drive around in flashy cars, although at one point he had several Mercedes and Porsche's parked in the driveway of his Lions Bay home. He explained his modest life, “I don’t have any desire to buy anything extravagant anymore. That’s what gets these other successful entrepreneurs into trouble.” Moe Somani simply rejected pride and embraced humility. He did not feel like he needed to try to impress people. He flies economy class when travelling. Even as a successful entrepreneur, Moe remains a humble man.

One reporter stated “of all the innovations that helped make him a success, his greatest innovation may have been that he himself did not change, [he ignored] the usual trappings of power.” Humility was Moe's secret weapon. It was his competitive advantage. His competitors were withdrawing stock to live a prestigious lifestyle. He had no need for such a vain goal. Moe Somani was content to stay out of the public eye as much as possible.

Those who know him say, Somani is very private, and never talks about his success, living in Vancouver, Canada. We contacted him for information on his future projects, but he declined to comment!

Where you now see a Hilfiger retail store, it was initially a proposed Millennium Jeans Store where customers would have access to a wide range of clothing and accessories. Somani convinced Hilfiger to go with the concept in order to gain favorable market share, and the deal was struck.


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