MindTree Launches Multi-Channel Commerce Solution Portfolio for Retailers

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) September 30, 2009 -- Bangalore, INDIA, September 30, 2009: MindTree Ltd, a global IT Solutions Company, today introduced its new Multi-Channel Commerce Solutions, designed to help retailers adopt a more customer-centric strategy. MindTree’s offerings enable retailers to synchronize the critical operations, customer information and management systems of their online and in-store shopping venues so that consumers can realize a seamless, channel-agnostic purchasing experience.

The MindTree Multi-Channel Commerce Solutions leverage the company’s multi-channel commerce framework and its e-commerce implementation expertise to significantly reduce development time and effort, and improve time to market. With multi-channel commerce capabilities, retailers are able to enhance the customer experience and focus on order fulfillment of both online and in-store shoppers. Key benefits of the MindTree Multi-Channel Commerce Solutions include:
A unified view and management of customer, inventory and order data across multiple channels
Increased customer loyalty through cross-channel loyalty programs
Personalized shopping experiences using techniques such as guided selling systems and decision trees
Consistent brand, product, price and promotional information across all channels

“In today’s volatile environment, retailers need to differentiate themselves by adopting strategies that enable them to become more customer-centric, while at the same time increasing operational efficiencies and reducing costs,” said MindTree Vice President and Head, Retail Industry Group, Babuji Abraham. “With this understanding, MindTree has developed Multi-Channel Commerce Solutions that help retailers manage their various channels as an integrated whole, to provide consumers with a pleasant shopping experience regardless of their preferred purchasing method. As an end result, retailers have the opportunity to drive profitable growth and take their business to the next level.”

MindTree follows a consulting-led methodology to understand its customers’ unique needs and deliver solutions. MindTree assesses a retailer’s IT systems and processes, identifies unique problem areas, and delivers a high-level solution roadmap through customized workshops. For more details on the MindTree workshops, please visit:
www.mindtree.com/retail-workshop.

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