New Guide, Master the Markets With Mutual Funds, Published by Outskirts Press

FOR IMMEDIATE RELEASE
Denver, Colorado, United States of America (Free-Press-Release.com) November 27, 2011 -- Outskirts Press, Inc. has published Master the Markets With Mutual Funds: A Common Sense Guide to Investing Success by Jon R. Orcutt. The author's most recent book to date is a 7 x 10 paperback in the business, economics, investments and securities category and is available worldwide on book retailer websites such as Amazon and Barnes & Noble. The webpage at www.outskirtspress.com/masterthemarkets was launched simultaneously with the book's publication.

Master the Markets with Mutual Funds: A Common Sense Guide to Investing Success is a groundbreaking investment guide for investors of all levels. The book is refreshing because it was written by an author that has seen and heard it all from investors. The confusing terminology is set aside, and the author, Jon R. Orcutt, speaks to readers with the same “common sense” approach he used as a successful financial advisor for over fifteen years. Readers will quickly realize they are not reading the standard, boring “How To” book.

Emotional investing is one of the biggest obstacles to successful investing. Jon challenges readers to look in the mirror to recognize if they are too emotional when it comes to their financial decisions. Real-life examples are provided of how the media, the firms and some financial advisors prey on this type of investor.

From his comical view of historical Time magazine covers to taking direct aim at the false messages being told on Wall Street, Jon does an excellent job of providing the simple truth about investing.

Every investment book claims to provide strategies on how to build wealth. What makes this book different is that Jon’s investment success came from his early understanding that he had no right to try and guess with his client’s money and financial future. The results provided some of the most stunning returns over the last decade.

The period 2000-2009 has often been referred to as the “Lost Decade” because the S&P 500 index finished the decade down 9%. However, the strategy outlined in this book finished the same period up 144%. The strategy is simple, easy to understand, and is built around fourteen mutual funds. What gives readers an “aha” moment is when Jon illustrates that when he throws out the fourteen mutual funds he personally uses and replaces them with twenty-eight completely different and randomly selected mutual funds, the three different portfolios provided virtually identical returns for the supposed “Lost Decade.”

Learning about asset allocation and leaving emotions behind is the story behind the strategy’s success. The book concludes with an interesting inside look at the role of the financial advisor and a detailed view of how the major firms have always fed off of the emotional investor.

No other book has been written specifically for the average American investor. Jon sat with thousands of these investors and looked them in their eyes and he understands the fears that they exhibit. He understands how these emotions have impacted investor’s returns and left an entire generation wondering when they can retire. The pattern will continue unless individual investors learn to look at themselves in the mirror and decide to make their own changes. This book and Jon will help with that process by educating and inspiring readers to make the necessary changes.

188 pages in length, Master the Markets With Mutual Funds: A Common Sense Guide to Investing Success is being aggressively promoted to appropriate markets with a focus on the business, economics, investments and securities category. With U.S. wholesale distribution through Ingram and Baker & Taylor, and pervasive online availability through Amazon, Barnes & Noble and elsewhere, Master the Markets With Mutual Funds meets consumer demand through both retail and library markets with a suggested retail price of $33.95.

Additionally, Master the Markets With Mutual Funds can be ordered by retailers or wholesalers for the maximum trade discount price set by the author in quantities of ten or more from the Outskirts Press Direct bookstore at www.outskirtspress.com/bookstore.
ISBN: 9781432781453 Format: 7 x 10 paperback SRP: $33.95


For more information or to contact the author, visit www.outskirtspress.com/masterthemarkets.

About the author:

Jon R. Orcutt has over fiftgeen years of experience in the financial services industry. He is based in Canandaigua, New York, and is now an Asset Allocation Strategist. His extensive experience working exclusively with individual investors gives him unique insight into what makes a successful investor. A graduate of SUNY at Fredonia, Jon R. Orcutt began his career at Edwards Jones, and at the age of twenty-two he was handed the keys to his own office. While there, he built a business from the ground up which achieved instant profitability. His early success propelled him to greater opportunities with UBS Wealth Management, where he was named Vice President at the age of twenty-six, and later at Smith Barney, where he was named Vice President of Wealth Management.
Jon R. Orcutt currently lives in Canandaigua, New York, with his family and spends his free time playing golf, coaching baseball, traveling and spending time with his family.

About Outskirts Press, Inc.

Outskirts Press, Inc. offers full-service, custom self-publishing and book marketing services for authors seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining all their rights and full creative control. Available for authors globally at www.outskirtspress.com and located on the outskirts of Denver, Colorado, Outskirts Press represents the future of book publishing, today.

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