Panaton launching new partnership program for telecoms on CTIA 2010

FOR IMMEDIATE RELEASE
Boise, Idaho, United States of America (Free-Press-Release.com) October 8, 2010 -- (Boise, Idaho – October 8, 2010), Panaton, the communication software company launched during the CTIA Conference in San Francisco its new partnership program, adressing companies from the telecom industry - fixed and mobile operators, VoIP service providers, etc. Panaton is looking for partners in the region of North America, Europe, Middle East and Asia – Pacific. Every telecom company or another organization interested in such kind of partnership can obtain more details on Sirma Mobile's stand #565 during the CTIA Conference.

On June 2010, Panaton presented its new web conferencing solution Panaton Conferencing, allowing teams spread all over the world to set up conference calls on their mobile phones quickly and intuitively. The conferencing solution is integrated with most popular CRM (Customer Relationships Management) and contact management systems, including Salesforce.com, SugarCRM, Plaxo, MS Outlook, Google Contacts and Calendar. The competitive advantage of Panaton is the possibility of starting fast and easy callback conference calls, as well as easy access to various available contact lists and remote databases. Panaton Conferencing has recently been published on BlackBerry App World, providing advanced conferencing abilities to all BlackBerry customers.

The company offers cooperation to telecom operators allowing them to add value to their corporate services and expand their business. Partnering with Panaton the operators will receive competitive advantage as well as a new revenue source at a time when revenues from traditional voice services are declining. However, the telecommunication companies wouldn't need to invest in the installation of the new conferencing solution, nor in its maintenance. They will partner with Panaton on a revenue share business model or offering the conferencing service as a part of their business bundles.

The partnership with Panaton could be particularly valuable to mobile operators, at a time when they are facing growing competition from various new VoIP communication service providers. The online – based services are developing very faster, launching every day new functionalities. If mobile operators want to compete with the online service providers, they have to create strong partnerships with developer teams, as Panaton, able to enrich their offerings with next generation services.

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