PR Marketing - The Power of a Press Release By Derek Castleberry

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New Orleans, Louisiana, United States of America (Free-Press-Release.com) August 19, 2010 -- PR Marketing - The Power of a Press Release By Derek Castleberry

Once you write a press release and submit it to a mainstream distributor, other press release sites will also gain access to your positive news. Most press release directories are connected to other news hubs, which will allow your story to very quickly spread around the world.

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A well written press release is a great way to create positive publicity for you or your business and attract media attention. A press release still has the ability to land on major news wires, and send journalists directly to your website. An effective press release would not only make an announcement about your product or services but also allow you to saturate the web with your positive publicity.

I can recall a time when one of my press release announcements was re-circulated on several news wires in Australia. At first I wasn't really sure of how so many people from this one particular region discovered my website until one of them informed me that they came across one of my press releases.

I really encourage you to master the art of announcing your exciting news. Learning how to promote your positives is a great way to keep your name in front of potential customers. Customers gravitate toward people and companies that appear to be the leaders in their field. A press released story about your latest accomplishment is a great way to drive home the point that I am a leader of the pack.

One of the wonderful aspects of a press release submission has to be its ability to land on the first page of Google. A press release is considered newsworthy, and therefore given more credibility than traditional websites.


Getting your press release to land on the first page of Google requires the same strategy as getting your article to land on the first page of Google; your title has to be perfect.

I am always developing new and creative ways of including my keyword into the title of my press releases. Getting indexed in Google is not as important as getting indexed on the pages where your customers are searching.

For a list of more creative ways to land your press release in targeted areas of Google, then please pick up a copy of our new book How to Fight Google and Win at http://www.removeslander.com.
http://derekcastleberry.vox.com/

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