QR Codes tagged my crab but thats cool

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) May 22, 2011 -- How’s this for smart? The Really Interesting Crab Company are now using our Scan and Go Code service to show customers exactly where the boat is that caught their crab!

“This is a first as far as I know and working with Scan and Go has made the whole process simple”, said Nick Bright of The Really interesting Crab Company. Over the last few days some twenty chefs from around the UK were treated to a day out on board the MFV EBonnie out of Brixham.

1

QR Codes tagged my crab but thats cool

Welcome visit Our WebSite:

http://www.ScanAndGo.co.uk

“We filmed the days at sea and are now producing the videos for the web site, social media and links to our Scan and Go service”, said John Reynolds, from Scan and Go. What is really interesting is the added value this idea is giving to the end user.
Imagine that you are sitting in a restaurant. You see a QR Code on the menu and scan it.

You are instantly taken to a mobile website where you can see the exact location of the vessel that caught your shellfish and a video of the guys that did it. “This is a really good use of some smart technology”, said Reynolds. “The chefs that have seen this so far have been really impressed” said Nick Bright. “We plan to work very closely with Scan and Go in the future as they have a complete solution in terms of content and delivery all in one place. Plus they are really open to new ideas”, said Bright.

“We see enormous potential working with local producers”, said Reynolds. “It’s a perfect fit today and will be even more so in the future. This technology really does put a brand in a consumer’s hand and provided the content is well done and seen as added value this will really engage with the consumer impressing existing customers and attracting new”.

In these troubled economic times it is vital that businesses do all they can to maintain a good relationship with their existing customers while having something different to attract new ones. Scan and Go is certainly doing just this at the moment for its clients.

“Thanks to our growing client base we are learning from them new ways to use and track our codes that will be of great benefit for
businesses worldwide”, said Reynolds. Scan and Go has more exciting product launches coming up over the next few weeks with some major brands. These promise to be really different and very clever so watch this space.

Watch the video

Check out the blog on our website for the video....

More information can be found online at http://www.ScanAndGo.co.uk

food and beverage industry     local produce     market     marketing campaign ideas     qr code tracking     QR Codes     QR-Code     Trawlers and Trawler Folk