UNIVERSITY of ROCK launches a Rockstar lifestyle based apparel line in hopes to bring awareness to rock music culture
UNIVERSITY of ROCK (UROCK), a rock music school based out of Los Angeles has marked the launch of their new apparel line just in time for the new year.
Always thinking outside of the box, UROCK has grown into a full fledged company with over six major locations and twenty plus Instructors all without any capital raised and hardly any money spent on advertising.
"We've really spent a lot of time developing our brand. Everything you see at our school has been carefully thought out and branded strategically. As a result, we've been fortunate to grow using non-conventional methods that require little to no money. With this clothing line, we are looking to take our brand to the next level and couldn't be more excited", said 25 year old Founder/CEO Jon Kim.
The apparel line which made it's debut earlier this week is set to feature high quality shirts that revolve around the school's Rockstar image and brand.
"The goal is to make our students and consumers feel good and confident when they wear our clothes. The intended audience for this line are not just students but anyone who has a passion or interest in rock music culture and who supports education in a genre that is losing mainstream value. With our growing education program combined with the awareness from this apparel line, we hope to bring back a genre of music that is slowly deteriorating."
The first UNIVERSITY of ROCK tee shirt is now available for pre-order at shop.universityofrock.com