SalesFUSION debuts marketing automation solution for Sage CRM and Saleslogix CRM at Summit 2011

FOR IMMEDIATE RELEASE
Atlanta, Georgia, United States of America (Free-Press-Release.com) July 14, 2011 -- FOR IMMEDIATE RELEASE
SalesFUSION debuts its integration of its marketing automation platform to Sage CRM and Saleslogix CRM at Sage Summit 2011.
ATLANTA July 14, 2011 -- SalesFUSION™, the maker of SalesFUSION 360, an integrated sales and marketing demand generation platform, debut its market-leading marketing automation application integration to both Sage CRM and Saleslogix CRM at this year’s Sage Summit 2011 show in Washington DC.

SalesFUSION is a leading marketing automation ISV and development partner for Sage CRM and Saleslogix CRM and recently announced its partnership with Sage and general availability of its enhanced marketing automation solution integration to Sage’s two flagship CRM applications. SalesFUSION showcased its solution to the general Sage market at this week’s Sage CRM Summit in Washington DC. The SalesFUSION marketing platform is unique in the industry in that it is built from the ground up on a CRM-style database. This allows for more flexibility and deeper integration to CRM systems, a core concept of Demand Generation. The nature of the platform also allows for a tremendous amount of flexibility in meeting customer’s product needs. The integration and partnership with Sage Software adds to SalesFUSION’s growing list of pre-packaged CRM integrations.
The Sage integration provides for powerful, pre-built integration between the marketing automation platform of SalesFUSION and the Sage CRM and Saleslogix CRM solutions. The integration allows for the automatic population of detailed campaign response activity, generated and captured within SalesFUSION to the lead, contact and account records in CRM. The pre-packaged marketing accelerators provide embedded marketing functionality that brings more than simple bulk email marketing into the CRM platforms. Core functionality that is available for Sage and Saleslogix CRM users include:

 Email marketing, Drip email, Trigger-based campaigns
 Website visitor tracking
 Landing pages, surveys and lead capture pages
 Social media publishing, tracking and sharing
 Nurture-based marketing
 Lead scoring and lead management

Said Kevin Miller, EVP Marketing, SalesFUSION; “SalesFUSION is thrilled to be part of the Sag CRM partner community. We have felt for some time that Sage CRM and Saleslogix were completely under-served by b2b marketing automation tools. Our goals in the partnership are to extend our channel sales strategy in the Sage partner community and become the leading marketing automation software partner for Sages CRM by the end of 2011. We have also been speaking to partners within the Sage community who have been demanding a full marketing automation solution to their clients, particularly one that offers hands-on, live, client service to support the partners and customers.
Said Miller; “Sage is a tremendous market for us. The CRM space has clearly stated that adding true marketing automation to CRM is a mission-critical component. As such, we believe SalesFUSION’s solutions greatly enhance the use and adoption and overall functionality of both Sage CRM and Saleslogix. It will help these two great applications keep pace with rapidly changing and highly competitive CRM market.

SalesFUSION’s integration is offered at no cost to Sage CRM and Saleslogix CRM users. The implementation and installation of the marketing integration occurs in a matter of minutes and is typically tested and live in 1 day.
SalesFUSION’s solution is offered as a SaaS application and charges a monthly fee ranging from $450 to $5000 per month and pricing is based solely on database size. All other functions such as email volume, website visits and social publishing is unlimited. There are no per email fees or database storage fees. The program SalesFUSION has developed is known as MarketingUnlimited for Sage.

The integration is GA and is available for all Sage and Saleslogix users and SalesFUSION’s partner program is in place so existing Sage service and solution partners may begin selling the solution right away.

About SalesFUSION
SalesFUSION 360 provides software that accelerates revenue by connecting sales and marketing with prospects at the moment they are ready to buy. This is made possible through the SalesFusion 360™ suite, which complements Sales Force Automation applications by adding an on-demand enterprise lead management service. SalesFUSION 360 increases lead quantity, lead quality, and revenue conversion rates by integrating and automating the lead management process. For more information, visit www.salesfusion.com.

More information can be found online at http://www.salesfusion.com

demand generation     email marketing     email marketing for sage     Marketing Automation     sage crm     salesfusion     SalesLogix     website visitor identification