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Small Business Internet Marketing - Local Online Marketing Strategies To Dominate Google

August 5, 2010

The use of proven small business internet marketing strategies such as Google mapping, SEO, business blogs, local directories are a great way to receive online exposure for your business or service.


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Small Business Internet Marketing - Local Online Marketing Strategies To Dominate Google Small Business Internet Marketing - Local Online Marketing Strategies To Dominate Google

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(Free-Press-Release.com) August 5, 2010 --Small business internet marketing is growing in popularity for business owners, sales professionals and any type of product or service provider. More specifically, if you are wanting to get found online, you really want to focus on "local business internet marketing ". As internet popularity and usage grows by leaps and bounds, old methods such as yellow Pages are becoming obsolete.

Here are some statistics on internet search trends:
• 64% of Americans use the internet search as the PRIMARY means of searching for a local business ($3 Billion searches in 2008 (Kelsey) $13 Billion projected by 2010 (Forbes))

• 43% of all searches on the Google network included a geographical identifier. 86% of those people followed up with a phone call.

• 84% of U.S. based Internet users performed local searches, or 129 million people, and were looking for a local business.

What is Local Small Business Internet Marketing ? Local business internet marketing is being able to have your business come up in the search engines such as Google, Yahoo and Bing when people search for your service or product in your local area. It's not enough just to be shown somewhere in the results, you really want to be on the first page of the search results and preferably near the top.

Now there are a number of internet marketing strategies for getting noticed on the first page. They include:

Google Mapping - This is where you show up on a local map with a balloon type icon with your business name, address and phone number. An example of this is if you live in Atlanta, GA and you looking for a Dentist, so you go into Google and type in the search bar "Dentists near Atlanta" or "Dentist" with your zip code next to it. You'll get results showing local dentists in a local map.

Search Engine Optimizations (SEO) - is where you optimize your website, blog, articles, online press releases, videos or anything else you place on the internet for certain keywords so they show up in the search results. For example, if you typed in "Atlanta Dentist", you could not only show up on the mapping but your website, blog, videos, articles or even press release would also show up on the first page.

Pay Per Click (PPC) - is the paid way to show up on the front page of Google when someone searches for "Atlanta Dentist". PPC ads are the text ads you see at the very right side of the search page. You only pay if someone clicks on your text advertisement. You have to bid on those spots to appear there. When someone clicks on them it will take them to your website.

Video Business Marketing - is producing a video that sparks some emotion with the person searching and getting them to take some action, whether it's contacting you or visiting your website. The videos should be optimized so they can show up high enough on the search engines. The videos can be entertaining, educational or just promotional.

Blogging for Business - is the act of writing posts or short articles and putting them up on your business blog. The posts can be "how to" oriented, entertaining or community related. Again you want to make sure your blog and blog posts are properly optimized for the web so they show up for certain keyword phrases people use when looking for your type of business.

These are just some of the small business internet marketing strategies you can utilize to gain exposure on the web. If you have a small business, a sales professional, have any product or service to offer for that matter, having a presence on the web is vital to your future stability and growth. Having a strong internet marketing strategy is a key component to developing a database of prospects and generating future revenue.

To learn more about small business internet marketing strategies, you can download a FREE Blueprint report on "Small Business Internet Marketing - How To Dominate Your Local Market" by visiting http://www.HowToDominateMyLocalMarket.com

More information can be found online at http://howtodominatemylocalmarket.com/


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Contact Information

  • Name: Mark Morrison

    Company: How To Dominate My Local Market

    Telphone: 301-774-6522

    Email:***@howtodominatemylocalmarket.com

    WebSite:

    http://howtodominatemylocalmarket.com/
  • About the author:

    Small business online marketing strategist.


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