Small Givings releases upgraded donation platform

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) March 8, 2010 -- Santa Rosa, CA – Small Givings, LLC, announced upgrades to its smallgivings.com donation platform with new donor controls that permit donors to fully self-manage their regular automatic donations. Smallgivings.com is a donation tool for non-profits and other community-centered organizations.

Chris Lamela, business leader with Small Givings describes the upgrade as adding new value to the platform. “Our emphasis has always been on whatever it takes to encourage donor generosity. We believe that a donor’s ability to easily manage their donations online is one more step to help build the kind of relationships we encourage organizations to create with their donors. When we add this to our other important features like anonymous giving, the donors feel more in control and are encouraged to be more generous. This also differentiates Small Givings in the marketplace.”

Steve Forbes with Concord AYSO, a youth soccer organization based in Concord, California, agrees. “Our goal in using Small Givings has been to be able to focus on the positive work we are doing to build a quality soccer organization with active parent and family financial participation, and the features that Small Givings provides improves our ability to do that. This new donor control feature reduces a lot of donor management headaches for our volunteer management staff and sends a very positive message about the quality of our fundraising to the community.”

Mr. Lamela talks about how this new feature came from the collaboration with its client organizations. “Fundraising is challenging for any organization, and so we need to stay tuned to their needs to help them be successful in fundraising. Donor self-management adds to our other key features like regular automatic donation payments, multiple donation campaign support, anonymous giving, and other important donor-focused features. A donor’s ability to control their giving makes them feel like a partner with organizations instead of just a checkbook with a pulse that needs to be constantly hounded for money. People want to be generous and these features help.”

Small Givings provides valued-added payment forwarding services for non-profits and other community-centered organizations. The company promotes smaller regular automatic payments using credit or debit cards, or bank accounts, and with strong emphasis on features that encourage donor generosity such as anonymous giving and donor control of their givings. Small Givings distribution is primarily through home-based representatives and Internet affiliates. For more information go to www.smallgivings.com.

Contact: Chris Lamela, clamela@smallgivings.com, 707-566-8790

More information can be found online at http://www.smallgivings.com

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