SNUGZ USA CELEBRATES THIRD ANNUAL PAY IT FORWARD DAY

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) April 26, 2010 -- Salt Lake City—The Utah-based company, SnugZ USA, will be celebrating the third annual Pay It Forward Day on April 29. The day is in recognition of the Pay It Forward movement, inspired by the book (which was later made into a movie) by Catherine Ryan Hyde.

For the past three years, SnugZ USA owners Brandon Mackay and Charley Johnson (who is a board member of the Pay It Forward Foundation) have paid for and distributed more than 750,000 silicone bracelets that are imprinted with the phrase, “Pay It Forward.” The bracelets are sent to anyone who wants them, at no cost whatsoever (SnugZ even covers the shipping). To date, the bracelets have been shipped to six continents and 56 countries. Johnson and Mackay have said their goal is to distribute billions of bracelets around the world.
The Pay It Forward Foundation was established in 2000 when Hyde and some of her associates decided they needed an organization with the primary purpose of educating and inspiring students to realize that they can change the world. The foundation also provides students and teachers with materials to pay it forward.
According to Hyde, “Pay It Forward Day is a brilliant initiative. It embodies the power of giving which is the cornerstone of my book. It is amazing the difference a simple idea can have in changing the world—one good deed at a time.”

In discussing the bracelets, Johnson said, “The plan for the future is to change the world like no one has ever seen before or ever thought possible. There are simply too many people in the world right now who are begging for change. For us, there’s no money involved, and we’re not asking for donations. We simply want to help the people you pass by every day become better.”
He added, “We’re so happy the movement has grown so much, there are more countries involved and a lot more facebook groups have been popping up this year. A lot of people are really getting involved.”
SnugZ USA is a promotional products company based in Salt Lake City. Mackay and Johnson own the company, which currently employs 259 people. SnugZ USA is the country’s largest manufacturer of lanyards (the fabric necklace-type items that are typically used to display identification and security tags).

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