StarWind Software Selects Birnbach Communications as Agency of Record

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) February 10, 2010 -- Birnbach Communications, Inc., announced today that StarWind Software has selected the independent firm as agency of record (AOR). A global leader in storage virtualization and a pioneer in iSCSI storage and SAN Software StarWind retained the agency to handle media relations, product reviews and awards, analyst relations, and social media marketing. Birnbach Communications also works with clients in technology, storage, security, unified communications, financial software and services, healthcare, senior services, consumer, social networking, nonprofit and education sectors.

Burlington, Mass.-based StarWind (www.StarWindSoftware.com) offers award-winning storage virtualization software and iSCSI storage solutions for servers including free software. StarWind's proven storage solutions have been used in over 100 countries by thousands of customers and our solutions address a range of complex IT challenges including: virtualization, Windows server clustering, shared storage for server applications, business continuity & disaster recovery. StarWind's solutions support VMware Inc/’s vSphere, Microsoft Corp.’s Hyper-V environments, and Citrix XenServer.

“With StarWind, our flagship product, we realized that our iSCSI SAN software redefined High Availability enterprise-class storage but not enough organizations knew about us,” said Zorian Rotenberg, President and CEO, StarWind Software. "We offer technology features to small and midsize companies that previously were available only in high-end storage products. But StarWind is available at an affordable price. We chose Birnbach Communications to help raise awareness for our solutions. The agency's track record in storage was impressive. They hit the ground running, and are quickly helping us meet our goals."

Birnbach Communications is supporting analyst relations, product reviews, press outreach, and product awards, and social media initiatives.

"StarWind's SAN software can help organizations reduce their costs while they move to a greater reliance on virtualized environments. As the economy recovers, one thing won't change in the 'new normal': companies will continue to look for technologies that can provide tremendous performance at a fraction of the price of traditional solutions. StarWind Software fits this description and will continue to grow because of its commitment to meeting the needs of small and mid-sized organizations," said Norman Birnbach, President, Birnbach Communications.

During the past decade, the agency has developed a specialty in storage, security and allied industries, covering a broad range of technologies and issues such as network access control, network security, network forensics, intrusion detection software (IDS), distributed denials of service (DDoS), worms and firewalls, storage, biometrics, homeland security, anti-money laundering, Basel II and other regulatory compliance issues.

About StarWind Software Inc.
StarWind Software, an iSCSI storage industry p

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