Suzie May Sexy Lingerie Continues To Gain Market Share

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(Free-Press-Release.com) September 20, 2010 -- The recently formed lingerie company Suzie May Lingerie run by London based entrepreneurs Nick Gonnella and Chris Karanikki has reported a massive surge in recent customer acquisitions. The sexy lingerie specialists began trading less than six months ago and have already made a name for themselves in the industry. Customer numbers have nearly doubled every month with over 3000 new customers purchasing from the company in August alone.

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Suzie May Sexy Lingerie Continues To Gain Market Share

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http://www.suziemay-lingerie.co.uk/

Marketing Director Nick says the huge growth which Suzie May Lingerie has experienced is due to dedicated customer service and low margin pricing. At a recent trade show he told potential investors “We have already built up a great reputation as a company which offers high quality women’s lingerie at truly unbeatable prices. Our satin corsets are as much as 50% cheaper than similar examples sold by our competitors and consumers are noticing. With specialist items such as boned corsets it is usual for ladies to want to discuss sizing and fitting details before purchasing and this is where our dedicated customer service has helped us to push sales. Our biggest selling items are black satin corsets and the feedback we have received is very encouraging. Because we give the customer enough information to purchase the correct item we are also experiencing very low return rates which is helping to keep our profits healthy.”

Managing Director Chris Karanikki is confident the company can continue to grow further and increase it’s market share. He says “Whether women are searching online for corsets, babydolls or body stockings we know that our diverse product range and low prices are instantly recognised as good value for money. Our corsets are mostly pure satin and embroidered with beautiful attention to detail. When you compare our corset range to other online retailers you quickly realise that we offer much greater choice and to further add value for money we offer customers free delivery with all orders over £40.”

Suzie May Lingerie’s goals for the coming months are to further increase their product range and release their own new collection of bra and knicker sets. At present the company has focused mainly on specialist items such as teddies, baby dolls and corsets but Nick believes further diversification is required to sustain current growth levels. “We realise that we may be losing potential sales by not offering more popular everyday undergarments such as silk bras and plain knickers. We’ve noticed that with our swimwear collection the more traditional styles are far outperforming more contemporary designs such as teddy bikinis. Our goal is to produce our own range of bra and knicker sets to compete with the well known high street lingerie chains. The potential to sell corsets and baby dolls on the back of these orders is huge.”

One thing is for sure, the lingerie market is only going to continue to grow and Suzie May seems well positioned to take full advantage. To see the full collection visit http://www.suziemay-lingerie.co.uk

More information can be found online at http://www.suziemay-lingerie.co.uk/

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