When Business Owners Want To Talk To Large Audiences, They Employ Article Marketing As An Advertising Method

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(Free-Press-Release.com) December 15, 2009 -- When Business Owners Want To Talk To Large Audiences Of Prospects, They Employ Article Marketing As An Advertising Method To Reach Their Target Audience For Much Less Cost Than Other Advertising Methods


Bill Platt owner of ThePhantomWriters.com has been involved in the online article marketing industry since 1999 as an online writer and since 2001 as an article marketing service provider.

Bill recently wrote an ebook that will guide people through the article marketing minefield and come out the other side with profits in hand titled, "Article Marketing: How To Break The Rules and Profit From Breaking The Rules".

Article Marketing is an online advertising method that has been in use since the earliest days of the Internet. For as long as there has been an Internet, there have been people who have written articles to capture the attention of a larger audience. Bill Platt suggested that at least one of his customers has been using article marketing to promote himself online since 1995.

The concept is simple. By providing reading materials to others, article marketers (business owners) have the unique ability to talk directly to prospects about something that prospects are interested to learn.

At the end of the story that is told, the article marketer takes credit for having written the article and presents a short advertisement to the reader for his or her website.

We asked Bill about the title of his ebook... He told us that his book "is not actually about how to break the rules... Rather, it will teach you what the rules are in relationship to article marketing."

Bill continued, "It is hard to be successful with article marketing, if you don't understand the mechanics of how it works behind the scenes and the rules that govern it. This book makes great strides in helping people to understand both."

We know that a lot has been written about article marketing over the last few years. So we felt compelled to ask Bill about whether he actually shared anything new with us in his ebook.

Bill responded, "I have read just about everything that has been written about article marketing in the last decade... And most of the information that is included in my ebook is stuff that I have never seen anyone put in print." He also suggested that people who have purchased his ebook have echoed this opinion.

Bill Platt lives and works in Stillwater, Oklahoma.

If you would like to learn more about or purchase his ebook, "Article Marketing: How To Break The Rules and Profit From Breaking The Rules", please visit his website and go to his ebook page at: http://thephantomwriters.com/ebooks/profit-from-breaking-rules.html

More information can be found online at http://thephantomwriters.com/ebooks/profit-from-breaking-rules.html

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