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Why Retailers Need To Monitor Their Online Pricing More Effectively
E-tailers need to monitor their pricing daily to ensure that they are not losing out on traffic from search engines because of high prices or incorrect prices.
FOR IMMEDIATE RELEASE
(Free-Press-Release.com) January 16, 2012 --
E-tailers need to monitor their pricing daily to ensure that they are not losing out on traffic from search engines because of high prices or incorrect prices.
It is a simple task to check the online price of one of your products, but what happens when you have hundreds or thousands of categories and you need to check the prices of all products?
Competitor price monitoring firm Profitero recently found a range of products where the electronics retailer Big Apple was not monitoring pricing effectively. Many of Big Apple's products are listed on Amazon.co.uk as STG999.99.
As well as providing competitor price monitoring intelligence for your business, Profitero can also help you to monitor your own online prices more effectively to ensure this scenario never happens as a result of your competitive pricing strategy.
For more information on our technology, visit profitero.com
Name: Profitero
Company: Profitero
Email: ***@profitero.com
About the author
Competitor pricing experts Profitero currently monitors 27.5 million products across 2,500 European retail websites, and the company says they hope to grow this number to 100 million by June 2012.
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