This program will reach a significant segment of the Hispanic market. A test program will be launched in Houston, Tx. in May,2004
April 1, 2004 (Press Release) --
LA LOTERIA DEL PUEBLO, is a program that has the best combination of medias, newspaper and radio, and the most popular Mexican game with great prices. These ingenious board game, attractive prizes and cash, will increase, traffic and sales to your stores, your name will be seeing, call it every week.
Sponsor benefits: Name recognition, increase traffic, increase sales, and loyalty from the every day growing Hispanic market.
Mexican play the game Loteria or Chalupa since the middle of the eighteenth century. It become so popular that know is a family game.
LA LOTERIA DEL PUEBLO is a family game, is free, is fun. You can win prizes and cash.
We will test the program for 8 weeks in the Houston market. Will start the program in May, 2004.
Sponsor benefits: Name recognition, increase traffic, increase sales, and loyalty from the every day growing Hispanic market.
Mexican play the game Loteria or Chalupa since the middle of the eighteenth century. It become so popular that know is a family game.
LA LOTERIA DEL PUEBLO is a family game, is free, is fun. You can win prizes and cash.
We will test the program for 8 weeks in the Houston market. Will start the program in May, 2004.
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