MyCicy.com... Advertising. It's an essential part of every successful business's operating budget.

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) July 9, 2004 -- Morrisville, NC � Want to get your business noticed? Advertise with MyCiCy.com� The �Must See Informational� Site For Fashion Forward Gurus Everywhere!



Whether you sell haute handbags or tantalizing tiaras, you want to make sure that your advertising dollars are not spent in vain. MyCiCy.com has comprised an awesome advertising rate card that serves up some affordable, fair, and unique advertising opportunities.



The Readers

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The CiCy Girls see MyCiCy.com as much much more than a page view. It�s watched. It�s read. It�s trusted. It�s bubbly buzz.



CiCy Girls are trendsetters, influencers, decision makers, and information gatherers. They are loyal and look forward to getting their CiCy Suds in their inboxes every Tuesday & Thursday. They keep the buzz going & the CiCy Suds flowing by forwarding the issues to friends. They also enjoy reading back issues in the archive.



The CiCy Suds readers (a.k.a. CiCy Girls) have dynamic demographics:

Age Range: 88% are 18-45 years old (Average Age: 28)



Marital Status: 76% are single, 24% are married

Income: 42% make over $50,000 per year



Occupation: 50% are office professionals, 11% work from home, 25% are students



Shopping Habits: 54% have spent more than $500 in the past 6 months on fashion items. Some CiCy Girl shopping fetishes are accessories, beauty products, and shoes.



The Stats

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Distribution - Twice per week (Tuesday & Thursday)

Subscribers � 8,100 active subscribers. We pride ourselves on a high quality list. All of our subscribers receive the email because they want to. We have generated our list primarily by word of mouth.



Open Rate - 35%.



Click Through Rate - 32%. We've found that an opened email converts into an email that receives a click through.



Growth Rate - 2.6%. Our list is growing at a steady pace.



Our goal is to make women feel good about themselves through fashion, food, and fun.



For further information, e-mail us at cicysuds@mycicy.com or visit the website at www.MyCiCy.com.

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