My Cruise Club.com announces the world�s first and only cruise rate reduction guarantee program.

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) September 13, 2004 --

Los Angeles, CA, September 13, 2004 : Using their own proprietary technology application, they are the industry�s first to guarantee that all cruise rates booked with their company will be automatically reduced any time a rate is reduced by the cruise line. Studies show that many consumers wait on the sidelines to book a cruise, in the hopes that the price may be reduced as the sailing date gets closer. The reality is that while some cruises may have rate reductions, many others sell out or rise in price. Never before has there been a way for the consumer to be sure of always paying the lowest possible price for a cruise. Other agencies aren�t always vigorous about checking for lower rates as it results in lower commissions and consumers don�t often know that a reduced rate has become available.Cruise rates can vary day by day, with some promotions appearing and disappearing in a matter of hours. Until now, an agent or a client would have to check constantly to be aware of any and all promotions that could result in their cruise being offered for a lower rate. That prospect was literally impossible for any agency with a large volume of bookings. My Cruise Club has created a computer program that automatically checks the daily rate for every client that has a cruise booked with their company. This feature can save hundreds of dollars on cruise bookings simply by re-fareing current cruise rates! In light of the new RCCL and Celebrity rules to not allow discounting, this guarantee will assure clients that they will be paying the lowest amount on their cruise. Most agencies will check at time of final payment, but by then, there may have been various promos that have come and gone. Some agencies will re-fare without a fee, while others have fees and some have a policy against any re-fareing. The cruise lines will almost always allow a re-fare up until final payment and sometimes beyond. The process of manually checking each and every booking 24/7 is far too labor intensive and costly for any agency to be able to do, especially since the net result is that they earn less commission. My Cruise Club charges no fees to the consumer to re-fare. It is another innovation designed to further enhance their commitment to offer cruises online at the lowest possible rates. My Cruise Club may be making this software available for purchase/lease to other agencies soon. Interested agencies can contact My Cruise Club at info@mycruiseclub.com