THE LEADERSHIP TRUST FORMS ALLIANCE WITH FUQUA/COLE AT DUKE UNIVERSITY

FOR IMMEDIATE RELEASE
(Free-Press-Release.com) September 27, 2004 --

The Fuqua/Coach K Center of Leadership and Ethics (COLE) at Duke University and The Leadership Trust are pleased to announce their alliance in the offering of the Personalized Leadership Development Program as an intensive five-day, self-awareness experience geared for the smaller audience who receive intensive one-on-one attention. Both COLE and TLT share a similar philosophy regarding leadership development, whereby they uphold that great leaders are made, not born. As such, participants will leave this program with a personalized transformational leadership action plan designed for lasting change and is based on four distinctive feedback processes, two of which were designed by the late Dr. Jim Farr, founding president of The Leadership Trust and the initial founding director of the Center for Creative Leadership.

The Leadership Trust�s president and co-founder Dr. Holly Latty-Mann describes these workshops as highly psychologically driven, which explains why all facilitators are licensed psychologists at the doctoral level who also perform onsite leadership impact studies, corporate assessments, onsite team-building workshops, and strategic culture studies for diverse businesses and industries. Dr. Latty-Mann completed her post doctorate in clinical psychology at Kent State and Duke University Medical Center after having earned a doctorate from the University of South Carolina in experimental psychology specializing in social psychology with a minor in personality. She served through September, 2001 as Executive Professor of Leadership Development at the Wake Forest University Babcock Graduate School of Management. In alignment with the late Dr. James Farr's vision, she now devotes full time to running and growing The Leadership Trust. Dr. Latty-Mann has served on international academic boards for the study of interpersonal relationship dynamics, published her work in both academic and non-academic journals, and presented papers throughout the United States and abroad.

The hallmark Personalized Leadership Development Program (PLDP) attracts diverse participants from the seasoned executive already known for exemplary leadership who simply wishes to go from good to great to those rising management stars being groomed for promotions as part of succession planning and looking to enhance their abilities to lead and create strong, motivated employees/associates.

The Personalized Leadership Development Program is based on the premise that people follow people rather than ideas or knowledge. Your personality is your delivery system and people need to like your delivery system in order to follow your lead. The Personalized Leadership Development Program helps leaders learn to be authentic and real in a way that allows others to best relate to them. These leaders learn to project themselves most effectively so that others want to follow their lead. It is common to hear graduates say that their participation in the program was �a lifelong gift both at work and at home.�